What is going on, everybody? Welcome back to the Mind of a Macros podcast. As always, I am your host, Mike Milner. Today's episode of the Coaches Compass, I'm just going to give you a trigger warning right out of the gate. I am going to say some things that might offend you. All right? Let's just get that right out there. I'm also going to tell you how to generate a bunch of leads and how to make some sales.

So if you want to get through the offensive part, you can fast forward if you'd like.

But just a forewarning.

I am going to talk about politics.

No, I am not going to talk about politics the way that you think I'm going to talk about politics. No, I am not going to talk about politics the way that you think

I'm going to talk about politics. It is not at all. I'm not here to criticize or to go over

policies because honestly, none of that shit matters. I just don't think it does because we

operate in an echo chamber and confirmation bias runs rampant,

and people are very unwilling to change their position when it, for the most part,

obviously there are individual exceptions, but for the most part, as a group, we are kind of in this bubble, this echo chamber, this

confirmation bias system, and it is what it is. So that's not at all what I'm going to talk about.

What I do want to talk about is the fact that I sent two emails the day after the election.

I sent one email to my client list, which is basically my audience of people

who signed up because they're interested in nutrition information. And obviously, that's my,

for my nutrition coaching business, that list is what drives a lot of clients to pop.

And then I sent an email to my coach list, which is what drives a lot of people to the collective.

I want to share the context of those emails.

First, we're going to start with the one to the nutrition coaching audience. So this is not for coaches if you're a coach. And by the way, this is kind of, you know, I'm sharing this.

If you're listening to the show, just that alone probably means that this doesn't apply to you.

So it kind of sucks. Like the people that I really want to hear

this message, whether it makes an impact or not, again, I just, I don't think that it will, but there

are certain things on principle. When it comes to morals and principles and values, there are things

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