Coaches Compass: Are You Giving Away Too Much Value?

Mind Over Macros

Mike Millner

Diet, Wellness, Health & Fitness, Macros, Mindset, Gym, Weights, Training, Nutrition, Neurotype, Fitness, Health, Exercise

5 • 1.1K Ratings

🗓️ 30 June 2023

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of the Coaches Compass, Mike discusses the common misconception that giving away too much value will result in not getting any clients because they have all of the information to do it on their own. This could not be further from the truth. In reality, the real issue is that most coaches aren't clear on what problems they can solve and how they solve them. So they assume it's a matter of giving too much away, when in reality, it's a matter of not being clear enough in their me...

Transcript

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0:00.0	What is going on everybody? Welcome back to the Mind of a Macros podcast as always. I am your
0:07.7	host Mike Milner and today I am going to answer the question of are you sharing too much value because I had
0:18.2	somebody message me and say hey Mike I think I'm sharing too much information.
0:25.4	I think I'm sharing too much value.
0:27.6	And now my audience thinks that they can do it on their own.
0:32.2	Do you ever run into this problem
0:34.4	where you feel like you're giving away so much
0:37.1	that your audience can just do it on their own?
0:39.8	Should I hold back
0:41.8	so that more people will buy from me? I'm just going to spoil it all. No. No, the answer is no. And that's
0:50.5	not the problem. And I'm going to tell you what the problem actually is.
0:54.0	The problem is not that you're sharing too much value.
0:56.8	The problem is not that you're giving too much away.
0:58.9	And I'm going to tell you what the problem is.
1:01.7	In this edition of the coach's compass,
1:05.0	in case you didn't know, this is the coach's compass.
1:07.6	This is where we hang out every Friday,
1:09.7	and this is where I share my own personal marketing strategy and philosophy.
1:16.7	Why?
1:17.8	Because I'm anti a lot of things.
1:21.3	I'm anti traditional dieting. I'm anti the whole eat less move more dieting
1:27.5	bullshit model that has been shoved down our throats for a very long time. And I'm also anti traditional marketing. Maybe I just don't
	...

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