Cloudflare CEO: AI Is Killing The Business Model Of The Web, SEO On Safari Has Dropped For The First Time In 22 Years Because..., Are SEOs F**cked?

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 12 May 2025

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2969, Eric Siu and Neil Patel discuss how AI is reshaping business models and digital marketing. They examine shifts in search behavior, the decline in website traffic, and the rise of platform dominance. The episode also highlights Google’s challenges and the need for marketers to innovate and adapt. TIME-STAMPED SHOW NOTES (00:00) The Impact of AI on Business Models (02:54) Shifts in Search Behavior and Platform Dominance (05:59) The Future of Search and Social Media Integration (08:57) The Innovator's Dilemma and Google's Position (12:12) Adapting to Change in Digital Marketing Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Transcript

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0:00.0	According to the Cloudflare CEO AI is killing the business model of the web.
0:09.3	Okay.
0:09.7	So what's the backstory with this one?
0:11.3	Because I think we have so many threads that are related to this.
0:14.3	So let's let's give some context.
0:16.5	There's no real backstory.
0:18.6	It was more so an article on Search Engine Land.
0:21.6	I think that was quoting him.
0:23.4	And he's pretty much just saying that AI is killing, you know, the model that we're familiar
0:29.6	with.
0:30.6	And I don't know if AI is actually killing the typical web-based business model. But I would say that technology, not just AI,
0:43.3	actually I would go back. Let's not even say technology. I would say platforms are killing
0:47.9	the traditional business model of the web. Because if you look at all the platform providers
0:52.5	out there, whether it's Facebook or Instagram or TikTok or LinkedIn, everyone's goal these days is to keep people on platform.
0:59.7	I think it was YouTube last year that had $24 million in U.S. commerce sales on their platform.
1:06.0	28 was it?
1:06.9	You said million.
1:07.9	Yeah, 24 or 28 million.
1:10.0	Something like that.
1:10.7	Users?
1:11.4	No, dollars, dollars of transactions.
1:13.8	Okay.
	...

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