Ciara: How To Manifest Anything (And Win At Life)

BigDeal

Codie Sanchez

Marketing, Business, Investing, Entrepreneurship

4.9 • 970 Ratings

🗓️ 17 December 2025

⏱️ 73 minutes

🔗️ Recording | iTunes | RSS

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Summary

Most people know Ciara as a Grammy winning superstar with 23 million albums sold and hits like “Goodies” and “Level Up.” What they don’t know is how a military kid with no connections built one of the most durable careers in entertainment and is now quietly building a business empire across rum and kids fashion. In this conversation, Ciara walks through the three goals she wrote down at 13 that led to a record deal at 16, millions of albums sold by 19, and a 21 year career that’s still evolving. She talks about why it’s necessary to stay “a little delulu”, how manifestation actually works, and how a good whiteboard session can turn an idea into a real-world business. We get into why being the only woman in rum is fuel not fear, how her apparel company 3Brand crossed $100M, and why culture and quality beat hype every time. This episode isn’t about overnight wins. It’s about confidence built slowly, emotions kept out of decisions, and learning to run your race without burning out trying to win someone else’s. I say it all the time: building real wealth doesn’t require a flashy startup — it just takes one boring, cash-flowing business. Join me at Main Street Millionaire Live to get my exact playbook for finding, buying, and scaling a business. Stop wondering how ownership could change your life, and come find out: https://contrarianthinking.biz/MSML26_BDYT ___________ 00:00:00 Introduction 00:01:25 The Power of Pre-Performance Rituals 00:04:03 Embracing Failure and the Amnesia Method 00:06:21 Being Delulu: Walking Into Rooms Fearlessly 00:09:18 Speaking Life Into Your Kids 00:10:27 The Army Kid Who Wrote Her Game Plan at 13 00:16:34 Manifestation: Writing It Down and Speaking It Out Loud 00:22:03 Faith as Your Shield in Dark Moments 00:25:56 Running Your Own Race: Don't Glorify Man 00:28:29 The Greater the Great, The More They Hate 00:30:19 Whiteboard Sessions with Your Partner 00:45:07 Building a 100 Million Dollar Brand: 3Brand Story 00:37:34 Ten To One Rum: Reimagining a Spirit Category 00:47:42 Quality Over Everything: The Business Superpower 00:50:48 Trust Your Gut: Knowing Who Not to Trust on Day One 00:58:34 Following Your Curiosity Down the Rabbit Hole 01:11:14 Beauty Marks and Attainment: Scars Are Your Story ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	You didn't have a safety net growing up.
0:01.7	You know, you were kind of like an army kiddo.
0:03.5	How did you learn to take this risk, to go big?
0:07.2	You can't get to where you want to get to in life that accomplish.
0:09.9	I think the most important thing is just reminding myself the powers between life and manifestation.
0:15.2	There's something that just happens psychologically for me, and I just start to will myself in that direction.
0:20.3	Five, four, three, two, one.
0:22.6	Let me know!
0:23.6	Grammy award-winning superstar, entrepreneur, philanthropist, and cultural icon, Sierra.
0:27.6	If you're tired of chasing someone else's definition of success and you're ready to design your own,
0:33.6	today we're going to start that journey with you.
0:35.6	Does there have been a moment where you felt like the whole internet hated you? Like you got a ton of hate. Really? Yes. I don't know one great that hasn't been told they can't or hasn't been tried to be knocked down. And I think those moments, like, they make you more bulletproof. It lets you know that you're doing something right, that they have something to say. I'm like, okay, I'm making me feel some kind of way. Let me stay the course. You're going to be challenged. You're going to fall. And when you fall, what do you go to? My faith is the one thing that gives me peace to get things where they need to be and just to stay the course. What do you think is one of your like business
1:11.5	superpowers? Like what are the things you're like we think about the design this way that nobody else
1:16.1	does? Like what is that for you do you think? The question. I think it goes back to
1:24.8	so you want to start a business. You might think you need a team of people and fancy tech skills, but you don't. You just need GoDaddy Arrow. I'm Walton Goggins, and as an actor, I'm an expert in looking like I know what I'm doing. GoDaddy Arrow uses AI to create everything you need to grow a business. It'll make you a unique logo. It'll create a custom website.
1:45.1	It'll write social posts for you and even set you up with a social media calendar. Get started at
1:50.3	goaddy.com slash arrow. That's go daddy.com slash a Iir-o. Metrose presents. I really fancy a
1:57.9	mince pie. One man's selfless journey from sofa to kitchen.
2:02.7	I'm going up.
2:04.0	For a number one golden mince pie with juicy golden raisins, cherries and apricots and zesty limoncello.
2:11.3	Win some cream?
2:12.8	For a number one golden mince pie with juicy golden raisins, cherries and apricots, zesty limoncello, and a dollop of fresh cream.
	...

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