meta_pixel
Tapesearch Logo
Log in
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

CHRIS VOSS DEMONSTRATES HOW TO DESTROY YOUR COMPETITORS

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 5 November 2021

⏱️ 49 minutes

🧾️ Download transcript

Summary

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com β€” SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€” Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns YouTube: Brian Burns SALES PODCAST

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Chris. Thanks for joining us today as a way to get and start it. Tell us a little bit about yourself.

0:04.9

Oh, Brian, pleasure to be on. Um, you know, I've got your standard background FBI hostage and go shaders stuff like that.

0:12.2

Throw up an Iowa. Yeah, small time. I have a boy FBI hostage and go shader. Uh, you know, it's a cliche.

0:22.6

Now, you were a police officer before you went in the FBI, weren't you?

0:27.2

KCMO, Kansas City, Missouri police department. Yes, I was. Yeah. Now, how do you get interested in negotiations after doing that?

0:35.4

It sounds like, um, you're on the SWAT team, too, weren't you? I was. Yeah, you know, and I mean, a lot of this is, it's communication related.

0:43.5

I mean, I, I got, it seems a little bit overly obvious there, but, you know, I got, um, I remember when I was a police officer.

0:51.7

Uh, there was some, uh, detectives that some guys got rotated out of the detective bureau with the police department,

0:58.8

but just because some administrative nonsense. And, man, those guys could talk to people.

1:05.4

I mean, and they would give people to, to cooperate, you know, without having to yell at anybody or, I mean, really effective smart stuff.

1:14.7

And I remember being blown away by that. So, you know, I ended up in the FBI a couple of years later.

1:20.1

And, and then was really blown away by the, the agents that were making cases not because they got a hammer on somebody because they were under arrest and they, you know, want, they wanted to try to work the way out of it.

1:31.6

But agents that got people to cooperate with them just on, uh, establishing a relationship with people want to do the right thing or felt, felt, uh, attached to the agent in some way.

1:42.9

So, you know, communicating, uh, to, for, with great results, just kind of blew me away whenever I, whenever I got a chance to see it.

1:53.1

So ended up being when I left my swat days behind, uh, ended up just being something I was really into and really enjoyed.

2:00.9

Yeah. And now that you're kind of, you're totally focused on business today, aren't you?

2:07.0

That a thousand percent. I mean, the stuff, the stuff that we're doing, uh, it's just advancing people's businesses and their professional lives and, you know, even solving problems that people took for granted just by nature of what they're dealing with.

2:22.5

I, I had given an example. I was on a phone with a CEO the other day and we've got this great technique that gets an immediate response for somebody who's no longer returning your phone calls your emails.

2:35.3

And, uh, just, they've gone dead silent on you. And this guy said, says, I'm blown away by, by what you taught me because I'm 11 for 11 on somebody that is not responding.

2:48.2

And not only that, see, this particular technique, he says, I can hold my breath when I press the send button on the email and I'll get a response before I pass out.

2:59.1

Well, it's not the breakup email, is it? Is the, you've been eaten by an alligator or something?

3:05.3

No, it's, it's a reengagement. It's, let's get this back underway, sort of, sort of email. And, uh, but then I was thinking about it after the fact, like this guy's, he said he's 11 for 11 on, on people that have gone dead silent on a non responders.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Brian Burns, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Brian Burns and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright Β© Tapesearch 2026.