Chelsea & Rachel Co. - An Agency Obsessed with Helping Brands

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 14 April 2023

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode is brought to you by Sendlane.

Chelsea says, “I think what we're seeing is everybody's looking at every area for ways to tighten their budget and their marketing dollars. And what is exciting about what's possible with D2C is you're still seeing this pushback into stores, but those that have invested well into D2C, realizes it influences the store purchase.”

Today, we interview Chelsea Jones, Co-founder of Chelsea & Rachel Co. One of only five woman-owned Shopify-Plus Preferred Partners in the world, Chelsea & Rachel, Co has a proven track record of delivering increased sales for eCommerce clients.

Focused on consumer food and wellness brands, Chelsea & Rachel, Co., is quickly leading the path on UX/UI design and custom Shopify development for enterprise brands looking to make a significant impact.

We discussed:

* What she’s grateful for
* Her origin story and overview of Chelsea & Rachel
* What to do when you feel stuck
* How do you raise kids when you’re a mom and entrepreneur?
* The big trends in the market
* Current challenges faced by brands and solutions
* What’s working and what’s not working
* What type of brands does she work with
* Why everything starts with strategy
* And so much more…

Join Ramon Vela and Chelsea Jones as we break down the inside story of Chelsea & Rachel Co. on The Story of a Brand.

For more on Chelsea & Rachel Co., visit: https://chelseaandrachel.com/

Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.

This episode is brought to you by Sendlane.

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Transcript

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0:00.0	we're capable of so much more than we realize. And when we feel stuck or in it, find something
0:05.8	that that brings joy or sparks life of who you are and how you were created. And for me,
0:10.9	I needed to do something that used my brain. I had a toddler. I was staying at home. I was in the
0:15.6	middle of nowhere in Mancus, Colorado, population 1,200 with land all around me. And I was literally trying to figure out
0:22.2	how do I use my brain with the tools that I had. I had a laptop and a cell phone. That's it.
0:27.1	What could I do to start doing something that made a difference? And at the time, really just
0:31.8	helped pay bills each month and what that looks like. And I tell people that because a lot of times people get stuck
0:38.9	sometimes out of our own, like our own mental blockage, right? We need another perspective. We need a
0:44.5	coach. We need a person to come in and say, you realize this is what, you know, you could do.
0:49.2	And for me, it was a blessing to find Rachel and to be able to do that together in a
0:53.3	collaboration of
0:54.2	business partnership. But I also like really like to challenge people like we can do so much more
0:59.5	than you give yourself credit for. Not only was I pregnant and had a toddler, but I was married at the time
1:04.8	and my ex-husband at the time was working nights as a police officer. So I was basically on my own,
1:09.0	like working, doing all the mom things,
1:11.4	trying to figure it out. And it's like sometimes I think we can just do so much more than we
1:15.8	even think we can. And if you can get past that barrier mentally and just put some action behind
1:21.7	it, it's amazing what's possible. This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer products.
1:41.5	I'm Ramon Vela, and I believe that people want to know more about the brands
1:45.7	and products they purchase. So each week, I interview the founder of a consumer brand,
1:50.3	unpack their story, their products, their mission, so you can decide which products are worth
1:54.9	buying and which brands are worth supporting. Chelsea says, I think what we're seeing is everyone is looking at every area for ways to
	...

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