What do successful companies do to reach their customers, to grow and to scale?

They spend a lot of time researching and understanding who their customers are.

They know their customers so well, and they know how their product benefit their customers so that they can offer it not in a very salesy way,

but they can offer it as a benefit to the life and a pleasant addition to businesses and to everything their potential customers need.

Welcome to Powerhouse Women, the podcast for women who know they are ready for more.

I'm Lindsay Schwartz, your host and the founder of Powerhouse Women, and together will unlock

the confidence and clarity you are looking for to help you get out of your own way and into action around your next big idea.

Today on the podcast, I am joined by Anna Tutska, who is such a powerhouse.

Oh, my goodness.

I was so inspired by her story of coming to the U.S. from Russia just a few years ago,

less than a decade ago, working as an unpaid intern after leaving her successful business

behind when she came to a brand new country, working

as an unpaid intern only to rise to the head of marketing for a major tech firm just a few

years later. This episode is full of so many golden nuggets, both from a mindset perspective, but also some really

tangible marketing tips for how to impact even more people, how to get your brand in front

of the people that you want to serve. Anna is a self-made marketing maven. She's a mother of two

and an international entrepreneur with a proven track record of running successful businesses on two continents.

Currently, she leads the marketing team at ManyChat, which is the world's leading chat marketing platform,

which is revolutionizing the marketing strategies of nearly two million

businesses worldwide. No big deal. This role has not only allowed her to become an advisor

to global startups, but it's also enabled her to establish her own marketing agency.

I know you're going to love this one, so let's get to it.

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