Case Study: How Laura Peters Is Working WAY Less While Making More
The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
4.8 • 828 Ratings
🗓️ 29 June 2022
⏱️ 71 minutes
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Summary
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| 0:00.0 | Hey, my friend, welcome to the art of online business podcast. |
| 0:08.3 | My name is Rick Mulready and I'm an online business coach. |
| 0:11.6 | I'm an ads expert and most importantly, I'm a dad. |
| 0:15.7 | And this show is where we help established online course creators and coaches create more profit, more impact, with less |
| 0:23.6 | hustle. |
| 0:24.6 | All right, let's get into it. |
| 0:30.6 | All right, what's up, my friend? |
| 0:32.6 | Welcome to episode number 612 here in the Art of Online Business Podcast. I'm Rick, your host, and I've been getting a lot |
| 0:39.7 | of requests recently for more case studies here in the show. And from a lot of people. And I was |
| 0:46.7 | like, wait a minute, I always do case studies here on the podcast. And then I went back and looked |
| 0:50.1 | at past episodes. And I was like, oh, it's been a little while. And that's not been intentional. |
| 0:55.3 | I love sharing case studies with you. So I have a whole bunch of case studies lined up for you |
| 1:00.0 | over the next few months here. Well, and beyond. But I want to start off today with Laura Peters. |
| 1:08.1 | She and her husband, Mike, run a business from the website called Mike |
| 1:12.3 | and Laura Travel.com, and they have an online course called Scale Your Travel Blog. So, as you |
| 1:19.3 | might imagine from that name, they help travel bloggers create and grow a thriving business |
| 1:25.0 | from travel blogging. And they launched this course, |
| 1:29.5 | Scale Your Travel Blog, in January of 2021. |
| 1:33.0 | And they're doing extremely well with it. |
| 1:35.8 | They've done several hundred thousand dollars from this course. |
| 1:40.0 | And they sell this course through weekly webinars, weekly live webinars. It's a |
| 1:47.5 | 1997, I think it's $2,000 course and cold traffic, cold traffic, check this out. Laura converts |
... |
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