Caroline Baudino’s Journey From Soap Star to Social Media Powerhouse
Over 50 & Flourishing with Dominique Sachse
Dear Media
4.8 • 864 Ratings
🗓️ 15 December 2025
⏱️ 73 minutes
🧾️ Download transcript
Summary
In this episode, I sit down with Caroline Baudino, the woman behind Shop With Caroline and a voice many women connect with.
From her early years around Univision to the intense world of Spanish soap operas, Caroline has lived a life of constant change. Through motherhood, marriage, and losing her sense of self, she shares how she found her way back through small daily rituals and honesty.
This conversation isn’t about fashion alone, it’s about identity, resilience, and what it looks like to rebuild yourself in midlife with clarity and faith.
In this episode, we discuss:
- How Caroline went from soap opera actress to building a thriving business on social media in her late 40s
- The emotional toll of motherhood, marriage, and feeling lost after two kids under two
- Her candid experience with perimenopause, weight gain, anxiety, and finding strength again
- Why “getting up and getting dressed” became her lifeline and signature philosophy
- How childhood chaos and her parents’ complicated marriage shaped her identity
- The green flags she looked for in a partner — and how she manifested the love of her life
- What women don’t talk about enough when it comes to marriage, resentment, and midlife expectations
- How faith, gratitude, and daily rituals anchor her through life’s toughest seasons
- The deeper meaning behind her maximalist jewelry and why it became her emotional armor
- Why women in midlife are craving realness, connection, sisterhood, and permission to reinvent themselves
For more on Caroline Baudino, follow her on:
- Instagram: https://www.instagram.com/shop.with.caroline
- Facebook: https://www.facebook.com/caroline.barbabaudino/
- TikTok: https://www.tiktok.com/@shop.with.caroline
- Listen to her podcast Coming In Hot: https://podcasts.apple.com/us/podcast/coming-in-hot/id1741025547
Thanks to my Sponsors:
- Gruns: Get up to 52% off with code flourishing at gruns.co
- Aura Frames: Exclusive $35 off Carver Mat at https://on.auraframes.com/FLOURISHING with promo code FLOURISHING
- O Positive: Head to OPositive.com/flourishing or enter FLOURISHING at checkout for 25% off your first purchase
- Clean Simple Eats: Visit https://glnk.io/73q00/dominique and use code FLOURISHING20 at checkout for 20% off your first order
- The Real Real: Get $25 off your first purchase when you go to TheRealReal.com/over50
- Storyworth: Save $10 of more during their Holiday sale when you go to Storyworth.com/FLOURISHING
Keep in Touch:
- Website: https://dominiquesachse.tv/
- Book: https://dominiquesachse.tv/book/
- Insta: https://www.instagram.com/dominiquesachse/
- Facebook: https://www.facebook.com/DominiqueSachse/
- TikTok: https://www.tiktok.com/@dominiquesachse?lang=en
- YouTube: https://www.youtube.com/@dominiquesachsetv
Have a question for Dominique? Submit it here for a chance to have it answered on the show! https://forms.gle/MpTeWN1oKN8t18pm6
Interested in being featured as a guest? Please email courtney@dominiquesachse.tv
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Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.
Produced by Dear Media.
#DominiqueSachse #Podcast #CarolineBaudino
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | The following podcast is a Dear Media production. |
| 0:14.1 | Today's guest is a woman who embodies reinvention, resilience, and real talk. |
| 0:19.4 | Caroline Baldino, better known as Shop with Caroline, is an absolute powerhouse in her 50s, |
| 0:24.9 | thriving on a multi-channel business from the ground up that generates six figures a month. |
| 0:31.0 | But you know what? |
| 0:31.7 | What I love most about Caroline isn't just her success, it's her honesty. |
| 0:36.1 | She's the woman who will tell you about cellulite, |
| 0:38.5 | her coffee talks, her heart with full authenticity and no apologies. From her days as a Spanish |
| 0:45.1 | soap star to rediscovering herself, her journey is about showing up. It's about getting dressed and |
| 0:50.8 | getting real. We're going to dive into how she built her empire, how she keeps her sense of humor, what she is grateful floor, and what it really means to |
| 0:59.2 | flourish at midlife. |
| 1:05.7 | Caroline, it is so good to have you. I have been dying to have you on the podcast. Oh my gosh, from one |
| 1:12.4 | shop and girl to another. Can we just talk retail for an hour, please? Oh, my God. First of all, |
| 1:18.3 | you don't need to ask me twice. I am so excited to be here. Thank you so much for having me. |
| 1:23.7 | Honestly, I'm thrilled to be able to meet you and chit chat with you and talk all the good |
| 1:28.5 | stuff of women empowerment. Yes, ma'am. Yes, ma'am. You know, I thoroughly enjoy, first of all, |
| 1:35.8 | I love your social feed. I love your energy and what you put out. I love how you talk with |
| 1:41.4 | the hands. And when you do, the jewels are just jangling. I love your |
| 1:45.6 | excitement and your passion for finding really, really good finds and passing that along to |
| 1:51.0 | everybody else. But I think what I love the most about you is your heart, your character, |
| 1:58.2 | your ability and desire to pivot in midlife. These are stories that I love to |
| 2:03.9 | bring to women because I think it's so important that we talk about this. And we talk about our |
... |
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