Welcome to the Dr. Berg's Healthy Keto and Interminate Fasting Podcast, where Dr.

Berg takes you on the journey for the truth about getting healthy and losing healthy weight.

Now, I want to talk about this concept of using fear campaigns to try to get people healthy

here. Can you actually scare people into being healthy? I mean, this is a really commonly

used scare tactic and marketing ploy to get people motivated to either buy a product

or get them to change their behavior in a certain way. I mean, they have the anti-smoking

campaigns, the anti-alcohol campaigns, which use fear, which I'm totally okay with because

you're just getting people to stop something. You're not replacing it with another solution

that sometimes involves large amounts of money. There are so many campaigns that have been

done in the past related to health that end up being based on false information, right,

that they had to then discontinue. In fact, some of those solutions were very, very dangerous

and I won't mention them. I mean, let's just take, for example, cancer treatments. There's

quite a few fear campaigns that get people to take certain treatments for cancer involving

fear. If you don't do this, you have so many days to live, whatever, but take a look at

the best case scenario with cancer treatments. Best case scenario, you might extend a person's

life by two and a half weeks. Yeah, that's it. And the cost of that treatment could range

anywhere between $50,000 to $250,000 to extend your life two and a half weeks. Doesn't

make sense. Then you have all these different campaigns for obesity. Obesity is a killer.

You need to do this or do that. But what is the solution? A low fat diet, a low calorie

diet, which we know doesn't work. So here's some questions that I always want to know, especially

if they're using fear campaigns. Is the solution based on truthful data? Number two,

who is sponsoring the research? Because it could be slightly biased. And number three, how

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