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this is recode media with peter kofka that is me i was on vacation. It was nice. And now I'm back.

While I was gone, as you may have heard, Mark Zuckerberg, deep-pantsed Elon Musk by launching

threads, his Twitter clone. I was bummed that I didn't get to cover it right away. But now I've

decided that was a good thing. See, that's how you make lemonade out of a lemon. Because now

I've got some time, a bit of space to breathe and think about what threads does and doesn't mean. Things to get very hyped on a launch day. And you get a couple days, you get a little space, you get to do a little, a little more thinky stuff. That's what we'd like to do over here at Recode Media. So helping me breathe and think about Twitter and threads and Mark and Elon,

today are two people I turn to when I want to get smarter, Mike Isaac who covers social media

from New York Times, and Eugene Way, a tech veteran who does some really deep thinking about

the way the internet does and doesn't work. First I talked to Mike to get some perspective

on why exactly Mark Zuckerberg wanted to launch a Twitter clone since he crushed Twitter years ago.

What's the point of this?

And then I talked to Eugene about what Elon got wrong about Twitter besides the fact that he bought Twitter in the first place.

And I also about the fact that Mehta's Twitter clone works a lot more like Instagram or TikTok than

Twitter and what living in the age of algorithms means for all of us. It's heady, thinky stuff.

Didn't know you were getting that today, did you? It's free. You're going to like it. Here's me

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