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Just Grow With It with Natalie Barbu

Calling the Shots & Foraging Your Own Path as a Leader with Tree3 CEO Katina Kenyon

Just Grow With It with Natalie Barbu

Natalie Barbu

Education, Business, Entrepreneurship, How To

4.8982 Ratings

🗓️ 7 March 2023

⏱️ 48 minutes

🧾️ Download transcript

Summary

Episode 203: New month, new podcast set-up! This week, Nat is over the moon to be recording from her new and improved podcast space in Miami, kicking this exciting chapter off with an episode you won’t want to miss. For the inaugural in-person recording, she’s joined by Tree3’s CEO, the incredible Katina Kenyon. With over 20 years of experience under her belt in corporate America, from leading high-power teams on a global scale at companies like Dell, founding her own company, and now taking over as CEO for Tree3, Katina is a wealth of knowledge and dynamic experience. Unlike the usual CEOs we encounter, she was hired on to take over the role at someone else’s company, offering a unique perspective and insight on the position that isn’t frequently discussed. The energy in the room is palpable as the two swap stories about their perspectives on the corporate world vs. the #startuplife, sharing their wisdom and sage advice for the aspiring entrepreneurs out there. Today’s episode dives into: Katina’s early days as a leader and her perspective on what it means to be one The fruitful benefits of working for a major corporation Networking and the influence it’s had on her career trajectory Leaving her role at Dell and founding her own company A breakdown of Tree3’s business structure and the process of becoming their CEO Utilizing user feedback and the importance of pivoting as a business How to build a thriving team both in person and remotely Katina’s true thoughts on the concept of "quiet quitting" The main differences she’s seen working at both large corporations and start-ups Her advice for aspiring leaders currently working in the corporate world Thank you so much for being a part of our podcast community! Please be sure to rate, follow, review, and of course, post to your highlight reel. Follow your host Natalie on Instagram @nataliebarbu and @therealreelpodcast. Follow tree3 and check out tree3.com Thank you to our sponsors for making this episode possible. Check out these deals just for you: The Farmers Dog - Get 50% off and free shipping on your first box of fresh, healthy food at thefarmersdog.com/REALREEL Supergut - Head over to Supergut.com and use code REALREEL to save 20% off your order Apostrophe - Get your first visit for only five dollars at Apostrophe.com/REALREEL when you use our code: REALREEL Shopify - Sign up for a one-dollar-per-month trial period at shopify.com/realreel Rothy’s - Get $20 off your first purchase at rothys.com/TRR. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

This podcast is brought to you by Podcast Nation.

0:04.0

So we saw as a team that if we enabled an armed content creators with a tool to give their followers a shopping destination, then they could monetize the content that they're already

0:26.0

creating and give a delightful shopping experience to their followers.

0:38.4

Welcome to the Real Rail, where I take you behind the Instagram Rail and into the real lives of entrepreneurs, content creators, and anyone who inspires me and may inspire you too. I'm your

0:44.4

host Natalie Barboo and let's get into it.

0:50.0

Hello everybody welcome back to the Real real podcast with me Natalie Barboo.

0:55.2

Today I have a very exciting not announcement I talked about this in the last intro, but I have a new podcast setup.

1:03.7

And although this episode was not on video, which was kind of the announcement from

1:07.8

last week, it's in this new little podcast nook, podcast corner of my office and it makes me so much

1:15.8

more excited to record solo episodes to record with guests in Miami I'm actually

1:20.9

going to set up a camera and we're going to be filming these and

1:25.2

putting them on my YouTube channel getting video clips for my Tik-Tock for my

1:29.2

Instagram. I'm just really really excited and today's episode is with Katina and Katina is the first

1:34.8

guest to record in the podcast studio if you will. She brought her daughter with her too which was really

1:41.1

cute and she came to Miami.

1:43.7

We recorded this amazing episode, and it is just

1:46.3

the energy of in-person podcast is unmatched.

1:49.7

So please give me more people to record with in Miami because I would love to just have more podcast episodes with them

1:56.7

Katina is the CEO of Tree 3 and what Tree 3 is is pretty much a company that really helps creators monetize.

2:05.8

You can have your own storefront on Tree 3 and you can have a bunch of different brands on

2:10.6

your storefront.

2:11.6

So instead of like an Amazon Stores just Amazon. Tree 3 is a ton of different brands. People can shop it. It's pretty much just like a normal store like hey if I have this outfit, I can make like an entire store that has my favorite tops, my

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