Building Products to Last with Christiane Dolva

Wild Ideas Worth Living

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4.7 • 1.3K Ratings

🗓️ 13 October 2020

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

Christiane Dolva, Head of Sustainability at Fjallraven, still wears her grandmother’s Fjallraven jacket from the 1970s. A firm believer in gear that lasts, she’s working to ensure that every product that comes out of Fjallraven is something that can be passed down.

Transcript

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0:00.0	The presenting sponsor this season is Subaru. I've covered the reason I love
0:07.7	the Subaru Forester in the last couple of episodes. Now it's time to talk about the
0:11.9	2020 Subaru Cross Track.
0:14.0	This is the car that's built for the last minute.
0:17.0	Why not? Let's do this thing explores.
0:20.0	A car built for any adventure.
0:22.0	With standard symmetrical all-wheel drive and increase
0:26.0	in available horsepower you'll be able to drive across dusty back roads and snow-packed
0:31.2	trails to reach that hard-to-reach location.
0:34.0	Plus, you can embark on that adventure with confidence and safety technology that comes standard in every
0:39.9	Subaru cross-track to help with awareness and peace of mind. No matter what
0:44.4	wild idea you're chasing, the Subaru Cross Trek is a good choice to get you there.
0:48.6	Love is out there. Find it in a Subaru Cross Trek. You can learn more about the new more powerful
0:54.8	cross trek at Subaru.com. People often pronounce your brand wrong, can you say it for me?
1:07.0	It's called Fielreven.
1:09.0	Yeah, I'm not going to be able to do that.
1:12.0	Give it a go.
1:14.0	Fiala raven.
1:16.0	Yeah, almost close.
1:18.0	It tends to become Fial raven.
1:20.0	That's what I thought.
1:21.0	Okay, Fial raven.
	...

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