Building bridges to scale, w/Kind’s Daniel Lubetzky
Masters of Scale
WaitWhat
4.6 • 4.4K Ratings
🗓️ 1 December 2020
⏱️ 43 minutes
🧾️ Download transcript
Summary
Scaling isn’t only about scaling UP – it’s about scaling OUT: to new products, new verticals, new customers. And to do this, you’ll need to build bridges. No one knows this better than Daniel Lubetzky, the founder and executive chair of snack food company KIND. Daniel has spent his whole life working to bring together disparate supply chains, products, and communities. Through it, he’s learned the right – and the wrong – way to connect. That means building bridges that people actually want, letting people meet him halfway, and focusing on the foundations so those bridges last forever. Cameo appearance: Bianca Wylie (Public tech advocate).
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Transcript
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| 0:00.0 | Hi, it's Bob Safian. You've been hearing me as the host of rapid response in this feed for a few years now, |
| 0:07.8 | with short newsy interviews alongside the deeper dives of Masters of Scale. Well, I'm excited to share that rapid response is expanding into its own feed. |
| 0:17.0 | We'll be putting out shows twice a week, focusing on the urgent issues that business leaders are dealing with in real time. |
| 0:24.7 | So search for rapid response in your podcast player |
| 0:28.0 | and subscribe to make sure you get all our episodes. |
| 0:31.2 | I'll see you on the other side. |
| 0:33.0 | In 2017, a dream was hatched, a dream for a better, brighter future. |
| 0:39.0 | Come, picture it with me. |
| 0:43.0 | Hello, where would you like to go? |
| 0:45.0 | Uh, take me to Massey Hall. |
| 0:47.0 | You got it. Oh, I'm going to be. autonomous shuttles instead of cars. |
| 1:07.0 | autonomous shuttles instead of cars. Beautiful tall buildings on the waterfront. |
| 1:17.0 | On the waterfront. This Jetsons-like vision was being imagined for the waterfront in Toronto, |
| 1:40.3 | and our guide to this glorious future is public technology advocate Bianca Wiley. |
| 1:45.4 | There were these beautiful renderings and this sort of idyllic looking neighborhood |
| 1:50.8 | on the lake with someone in a little paddle boat and it was, you know, the sun is setting. |
| 1:55.2 | And it was quite powerful because people would see those images and think, oh yeah, that looks great. |
| 2:00.3 | Waterfront Toronto was designed by the Google Aff Sidewalk which was invited by the city to help create a new neighborhood |
| 2:07.0 | But there was a very important question that didn't get asked properly at the outset |
| 2:11.7 | Okay, hold on, who wants that? |
| 2:14.0 | The reason it didn't get asked was at first, it felt like everyone wanted this new development. |
| 2:19.0 | Sidewalk had reached out to lots of community groups for input. |
... |
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