every SEO program is setting people up for success, but I think there's some unique characteristics

if you're doing it in-house or with an agency that you should be looking for that will help you

now and prepare you for the future.

Step into the world of success with your brand amplified, the ultimate podcast designed to

unravel the intricacies of thriving businesses. I'm your host, Onica Jackson, and I'm on a mission to unravel the intricacies of thriving businesses.

I'm your host, Onika Jackson, and I'm on a mission to uncover the stories,

strategies, and secrets that have propelled entrepreneurs and business leaders to success.

In a world that's ever changing with technology, with techniques, strategies, tactics that we use to promote our brands, I think the one constant is SEO.

And so, Brian, I'm really excited to have you on the show. My guest today is Brian Phelps, founder and CEO of Big Leap, or Digital Marketing Agency.

And I'd love for you to talk a little bit about your history or background, because I saw you've done a number of different roles, SEO emphasis, right, with a few other things,

before you decide to take the leap into your own company.

Yeah, for sure.

So, yeah, I'm going to be, Annika, thanks for having me on the show.

And yeah, excited to talk about that.

So I got started in SEO and digital marketing.

I was in college at the time,

but they weren't really teaching anything about digital marketing.

Back then, it was probably about 2004 or five.

So anyway, I worked at a software company here in Silicon Slopes area of Utah. And we took

data feeds from big companies, you know, Nordstroms and big sporting goods. And we used it

for insurance software. It was totally unrelated to digital marketing. They would get pricing

information.

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