Building a Size-Inclusive Boutique with Jessica Throneburg of Little Details Boutique

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5 • 853 Ratings

🗓️ 18 July 2023

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

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Summary

Get ready for an important conversation that no apparel boutique owner who carries extended and plus sizes will want to miss. Our guest today is Jessica Throneburg, the founder and COO of Little Details Boutique. Not only is she a long-time friend of mine, but she's also a valued member of The Boutique Hub community, and she joins the show today to share the highs and lows of building a fully size-inclusive boutique.

Get comfortable and listen in as Jessica shares her approach to handling challenges and stumbling blocks with a determination to find solutions rather than vent, as well as how she overcame the highs and lows of building a size-inclusive business. You'll hear about how she makes customers feel welcome in her boutique, a critical issue plaguing the industry today, and what it takes to successfully manufacture apparel for all body shapes and sizes.

Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique/

Resources:

Jessica Throneburg: Website | Facebook | Instagram

Transcript

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0:00.0	Okay, calling all apparel boutiques who carry extended and plus sizes in your store.
0:05.3	Today is a conversation you are not going to want to miss.
0:08.2	You're going to be joined today by Jessica Throneberg, the founder and CEO of Little Details
0:12.8	Boutique.
0:13.8	Jess is a longtime friend of mine and member of the hub.
0:16.9	And I really appreciate about Jess the fact that she always approaches issues or obstacles
0:22.9	or stumbling blocks in our industry with a can-do attitude and a willingness to look for
0:27.5	solutions to problems rather than just vent about them. So today's conversation is one that
0:32.9	she knows a great detail about and that is selling extended sizes and being a full plus and size
0:39.3	inclusive boutique. Today, we're going to talk about how to sell plus to your customer, what it
0:44.1	takes to build a business centered around extended sizes and how to make your customers feel
0:48.8	welcome, but also some of the issues that we're having in our industry today with manufacturing and just the
0:55.4	discrepancy in sizes coming from a large to say a 1 to 2x. Now, there is not overnight
1:02.0	solutions to some of these problems, but I love the approach Jess takes today. And she extends a great
1:07.7	invitation to all of you to join her in this effort to just raise
1:11.4	awareness of what it takes to successfully manufacture apparel for all body shapes and sizes.
1:17.4	So let's get into it. Meet my friend Jessica. You are absolutely going to love this one.
1:37.3	Let's talk about your business, strategy, and the juicy details of what actually works, from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.
1:42.0	How do we scale your company and do it with the balance and the happiness that we all seek?
1:46.0	Let's hear from those insiders, experts, and strategists that actually make it happen. I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.
1:50.0	Hey guys, welcome back to the show this week.
1:55.0	I feel like I have an old gal pow on the show today.
	...

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