Building a Purpose-Driven Company With Dan Sheridan: EVP & COO, Brooks Running | #ThePlaybook 467

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.6 • 1.9K Ratings

🗓️ 23 September 2021

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this episode of #ThePlaybook, Dan Sheridan, EVP & COO at Brooks Running, sits down to discuss: [1:11] - The most valuable thing that Brooks learned about its customers during the pandemic [4:35] - How Brooks’ singular focus on running has become their most important advantage over competitors [9:42] - How to create a purpose-driven environment where every team member feels like they are making an impact [11:03] - The single biggest mistake that brands tend to make today and how to avoid it Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	On this episode of the Playbook,
0:01.7	I have the COO of Brooks running Dan Sheridan,
0:05.0	and we're gonna talk about what it's like
0:08.0	to run on the moon,
0:09.8	and what the King component is
0:12.4	to learn how to run faster, farther, longer,
0:16.2	and more often.
0:17.4	Join me for all this and more on the Playbook.
0:21.0	This is Entrepreneurs the Playbook.
0:23.4	For each week, I bring you some of the greatest athletes,
0:26.3	celebrities, and entrepreneurs
0:28.6	to talk about their personal
0:30.2	and professional playbook to success,
0:32.6	and what made them champions on the field
0:35.5	and in the boardroom.
0:37.2	I'm your host, David Meltzer.
0:39.3	I have the amazing Dan Sheridan,
0:41.0	COO of Brooks running,
0:42.9	and I'm talking a company that I've known for a long time
0:46.1	and they have made major facelift advancements
0:50.2	in what they're doing.
0:51.0	I am so excited to have them,
	...

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