Building a Purpose-Driven Brand: Neil Blumenthal of Warby Parker on Leadership and Social Impact

Hello Monday with Jessi Hempel

Careers, Business

4.8 • 1.1K Ratings

🗓️ 21 October 2024

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this special episode of Hello Monday, recorded live onstage at the Lesbians Who Tech Summit in New York City, Jessi sits down with Neil Blumenthal, co-founder and co-CEO of Warby Parker. As a pioneer of purpose-driven businesses, Neil shares invaluable insights on building a company that doesn’t just stand out in the marketplace but also stands for something meaningful. From Warby Parker’s innovative buy-a-pair-give-a-pair model to cultivating a strong company culture that attracts top talent, Neil reveals the steps to creating a brand with social impact at its core. Jessi and Neil dive into the early days of Warby Parker, recounting how a group of business school students identified a problem and built a solution that disrupted the eyewear industry. Neil also offers advice for founders on how to integrate purpose into their business strategy, be prepared to stand by their values during tough times, and stand out in today’s startup landscape. Continue the conversation with us at Hello Monday Office Hours! RSVP here to join us on the LinkedIn News page this Wednesday at 3 PM EST.

Transcript

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0:00.0	LinkedIn News.
0:05.0	From the news,
0:08.0	From the news team at LinkedIn, I'm Jesse Hemphill, and this fall fall.
0:13.0	Today's episode is going to sound a little different.
0:18.0	Today's episode is going to sound a little different.
0:21.0	Earlier this fall, we recorded it live on stage at the Lesbians-Hoo Tech Summit in New York
0:26.7	City.
0:27.7	Now this was the 11th year of this conference.
0:30.6	I've got a number of times and I just was not prepared for how big it had become.
0:35.0	It was this gorgeous day in September on the rooftop on Pier 17 that's way
0:41.4	downtown on the east side of the city.
0:44.0	I get the Brooklyn Bridge rising up in the back.
0:46.6	The stage was like something out of a rock festival,
0:49.9	with massive jambotrons on each side.
0:52.8	And as I waited in the wings to go on,
0:55.2	I saw something I really haven't witnessed
0:57.3	in the decades that I have been in this business.
1:00.5	Thousands of LGBTQ women and non-binary folks representing the power that comes from being
1:07.2	substantial players in technology, media, and other businesses. This is why I jumped at the chance to record Hello Monday at the
1:15.6	summit because with economic power comes the opportunity to work for equality.
1:23.3	And for the episode's conversation,
1:25.8	I invited one of the founders of a company
	...

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