Building A Multi-Million Dollar Coffee Business | Life Changing Advice For Entrepreneurs
Motivation Daily by Motiversity
Motiversity
4.7 • 2.1K Ratings
🗓️ 14 July 2022
⏱️ 8 minutes
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Summary
Sahra Nguyen, award-winning filmmaker, director, writer, and founder of Nguyen Coffee Supply, shares how she built a multi-million dollar coffee business.
Listen to the full interview: https://bit.ly/MotShow
"I didn't have a road map, but I stayed focus on the next step, and then the next step, and the next step, just like a puzzle piece, I would solve one problem at a time. That's how I approach a business idea, I figure out what I need to do first and then I do it."
– Sahra Nguyen
Speaker:
Sahra Nguyen
Sahra Nguyen, founder and CEO of Nguyen Coffee Supply, the 1st specialty Vietnamese coffee company in the United States importing through direct trade relationships and roasting in Brooklyn, NY. She is on a mission to bring respect to Vietnam's most abundant but long misrepresented coffee bean.
Follow Sahra
https://www.instagram.com/oneouncegold/
Music:
Epidemic Sound
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Transcript
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| 0:00.0 | Being in my 20s, especially the part when I was in New York City and I was freelancing in New York has |
| 0:07.1 | energy of like, you're a world, you're a hustling, we're all trying to make it, right? |
| 0:11.7 | I was like really engulfed in the energy law and I think I felt like really, I felt like I was |
| 0:17.2 | rushing a lot in my 20s, like rushing to make it, like rushing to prove something of myself or |
| 0:23.3 | rushing to have something to show for myself, right? Peace and advice I give my 20 year itself is |
| 0:29.2 | don't be in a rush, you know? Enjoy the journey, enjoy the process, enjoy everything you're |
| 0:35.7 | going through because it goes by really quickly, right? And then it gets a lot harder, so yeah, |
| 0:42.4 | that's what I'd say. Don't be in a rush. I think a lot of it is having a conversation with people |
| 0:47.8 | and sharing my story, sharing why I'm doing this, which includes educating them about the |
| 0:54.0 | coffee industry and about the inequities that exist and educating them about the different varieties, |
| 1:00.1 | so yeah, definitely a lot of education and for us a lot of education happens through storytelling, |
| 1:05.5 | which is something that I feel really fortunate to enjoy doing because I did a lot of that in my |
| 1:11.4 | previous career. Currently on the really hard days, how do I see motivated? I'm easily motivated nowadays |
| 1:18.0 | because I have such a strong, strong passion in what I'm doing. I feel so strongly in our mission, |
| 1:26.1 | I have such deep conviction that this is what I am meant to be doing, so that sense of why, |
| 1:33.6 | you know, that sense of purpose for me and why I'm doing this, that North Star is so clear to me |
| 1:39.3 | that the hard days never feel really feel that hard, right? They just feel like logistically |
| 1:44.0 | difficult, right? But my sense of purpose is always clear and I think getting really clear on |
| 1:49.8 | why you're doing something really, really helps bring forth the motivation when you're feeling low |
| 1:56.0 | or if you're going through a challenge. I feel like building a business, especially in the very |
| 2:02.8 | beginning, is like putting a puzzle together, right? So for me, when I'm building a business, |
| 2:12.0 | especially in the very beginning, I didn't have the blueprint, I didn't have the entire roadmap, |
... |
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