Build Your Audience, Optimize Fertility, and Create Operations You Can Duplicate with Courtney Saye, Sarina Virk Torrendell & Ashley Ansuini
The Chris Harder Show
Chris Harder
4.9 • 1.5K Ratings
🗓️ 22 September 2025
⏱️ 66 minutes
🧾️ Download transcript
Summary
You can't build a business that lasts if your health, your launch plan, or your culture is broken. In this special episode, Lori and I sit down with three of our VIP Mastermind members. Courtney Saye, founder of the Functional Fertility Clinic, breaks down how she helps couples conceive by solving what conventional medicine overlooks. Sarina Virk Torrendell, a startup veteran from Postmates to Apple to Meta, shares what most founders get wrong about launching and scaling. Ashley Ansuini, founder of The Good Place Pilates, breaks down how to train your team to deliver a brand experience that builds loyalty and community. We dive into product-market fit, team culture, and bold moves that drive growth. Get ready to build a business with both impact and income!
HIGHLIGHTS
00:00 How do you help couples achieve pregnancy through functional fertility?
03:00 How gut health issues and yeast overgrowth block conception.
09:45 The profile of driven entrepreneurs and why stress impacts fertility.
14:30 The top five factors that sabotage conception.
16:15 Courtney's free course on the Functional Fertility method.
19:30 Sarina's journey from early Postmates to Apple, Meta, and Amazon.
22:00 Lessons on solving the "cold start problem" when building marketplaces.
25:30 What most founders get wrong about go-to-market strategy.
30:45 The mindset shift from operator to founder.
34:00 How do you balance being a founder while raising two young kids?
37:00 What are the startup trends in AI, lean teams, and building in public?
41:15 Why running a physical studio is harder than an online business.
43:45 The biggest risks and rewards of signing a lease.
48:00 How to train staff to see clients as more than just customers.
51:30 Why Pilates instructors need 450+ hours of training.
01:00:00 Advice to anyone intimidated by Pilates.
RESOURCES
Get Courtney Saye's FREE Course HERE!
Learn more about Sarina Virk Torrendell and Seed28 HERE!
Experience Ashley Ansuini's The Good Place Pilates in Las Vegas HERE!
Join the most supportive mastermind on the internet - the Mentor Collective Mastermind!
Make More Sales in the next 90 days - GET THE BLUEPRINT HERE!
Check out upcoming events + Masterminds: chrisharder.me
Text DAILY to 310-421-0416 to get daily Money Mantras to boost your day.
FOLLOW
Chris: @chriswharder
Lori: @loriharder
Frello: @frello_app
Follow Courtney: @courtneylsaye
Follow Sarina: @withsarina
Follow Ashley: @_ashleysue_
Transcript
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| 0:00.0 | culture matters and you're putting a lot of time and effort into that. As an entrepreneur, how do you make sure everyone cultivates that environment? When they start to put themselves in the client's shoes, they really start to get it when they start to think of it, not like how I want them to act, but how they would want to be traded if it were them. You got to build an audience. You either have to find one, borrow one, get a co-founder who has one. Like you have to. |
| 0:21.9 | Or everyone who's starting is going to be ahead of you because they're all focusing on them. |
| 0:26.9 | Because they have a megaphone and their cost of customer acquisition is going to be a lot lower. |
| 0:32.2 | They could have a product that isn't as good, but because they have built-in distribution, they'll win. |
| 0:37.6 | Is there a correlation between entrepreneurs and difficulty with fertility? |
| 0:44.3 | There is kind of a profile of like hard driving people that tend to have trouble more |
| 0:48.8 | than people who are a little bit more like, but with the flow. |
| 0:52.4 | But like the short answer your question is welcome everybody |
| 1:00.2 | to the chris harder show where we are making you unapologetic about your pursuit of success |
| 1:04.7 | knowing that when good people like you make good money they can then do great things my name |
| 1:09.9 | is chris harder and several times per week. |
| 1:11.6 | I will bring you epic guests, solo episodes, and every single tool, trick, and skill set you need |
| 1:16.8 | to grow your business, grow your money mindset, and to grow your wealth to levels that you have |
| 1:21.1 | never reached before. I've ended up in a unique place in life where I've got the experience, |
| 1:25.6 | the connections, and all of the secrets that it takes to be successful. And I'm lifting the curtain to reveal it all to you in an |
| 1:32.7 | effort to help put you in a position of abundance so great that you can then be as generous as |
| 1:38.2 | possible. So let's lock arms and let's get started. |
| 1:45.0 | Hey, everybody, welcome back to the Chris Harder Show. |
| 1:47.6 | Today we have another awesome episode from the series that we call Just Like You. |
| 1:51.6 | This is where people who are your peers, they may be right where you're at in business |
| 1:56.1 | or just a step or two ahead of where you're at, you're at in business, but they're literally |
| 2:00.1 | in the trenches with you right now. We interview them to find out what they're struggling with and how |
... |
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