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The Story of a Brand Show

Bucket of Bread - Unleash Your Inner Baker

The Story of a Brand Show

Ramon Vela

Entrepreneurship, Business

4.9147 Ratings

🗓️ 13 June 2023

⏱️ 51 minutes

🧾️ Download transcript

Summary

This episode is brought to you by Sendlane.

 

Chris says, "I figured I should make something that just goes back to basics and gives people something a little better than ingredients go."

 

Today, we interview Chris Wysong, Owner & Founder of Bucket of Bread. Bucket of Bread provides baking mixes that are made with certified organic ingredients, preservative-free, vegan-friendly, and super easy to prepare. 

 

Add lukewarm water to the recyclable bucket, mix, and you'll end up with dough that can last up to 2 weeks in the fridge. This gives you complete flexibility to make a variety of baked goods. You can make garlic knots, pizzas, cinnamon buns, breadsticks, pretzels, bagels, naan, doughnuts, or even more with recipes available on our website.

 

Bucket of Bread is also Veteran-owned and shares profits with charities fighting food insecurity and combating hunger in America.

 

We discussed: 

 

* What he's grateful for
* How he got started with baking
* Baking bread with Iraqis and being a veteran-owned business
* Why it's like a meal prep kit
* A breakdown of ingredients, including no dairy, preservatives, fat, or egg
* The charitable side of the business or why he does what he does
* His goals as a business: 500 online sales per month
* Why he has more than the bottom dollar in mind

 

Join Ramon Vela and Chris Wysong as we break down the inside story of Bucket of Bread on The Story of a Brand.

 

For more on Bucket of Bread, visit: https://bucketofbread.com/

 

Subscribe and listen to the podcast on all major apps. Simply search for "The Story of a Brand" on your favorite podcast player.

 

*

 

This episode is brought to you by Sendlane.

 

Here's the deal: I have a gift for you from our primary sponsor — Sendlane. They're giving away their online course eCommerce Academy - Email & SMS Marketing!

 

This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it's entirely FREE when you get started with your FREE 14-day trial of Sendlane. 

 

When you do, chat with their support team and let them know you're one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.

 

Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!

Transcript

Click on a timestamp to play from that location

0:00.0

I like to say that it's a meal prep kit with clean ingredients for baking because once you mix up the lukewarm water with this bucket of the dry mix, it rises in two to three hours.

0:14.2

So the work and effort is really just minimal.

0:17.7

And then it's a matter of waiting.

0:19.3

And when it is done after that, it'll have risen to the top. And you have about a gallon of dough that you can play with. But it'll last up to two weeks in the fridge. So now it's just a matter of keeping it in the fridge, pulling it out, going handful at a time. And essentially, you could have fresh bread for dinner every night if you

0:38.9

wanted, or like you said, a quick pizza at lunch, or mix it up a little special, different, get

0:43.9

creative, turn it into a pretzel, or any numerous amount of things that you can do with

0:49.0

this really versatile dough. And the best part, though, is that this mix, there's no preservatives or fats or

0:57.9

oils, there's no dairies, no eggs, no sugars are added. It's just the certified organic good

1:04.1

stuff in a bucket, ready for you to mix up and use it your leisure.

1:24.5

This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer products.

1:26.4

I'm Ramon Vela and I believe that

1:28.6

people want to know more about the brands and products they purchase. So each week, I interview

1:33.6

the founder of a consumer brand, unpacked our story, their products, their mission, so you can

1:38.6

decide which products are worth buying and which brands are worth supporting.

1:52.1

Chris says, I figured I should make something that goes back to the basics and gives people something a little bit better as far as ingredients goes.

1:56.3

Today we interview Chris Wysong, owner and founder of Bucket of Bread.

2:01.6

Bucket of Bread provides baking mixes that are made with certified organic ingredients,

2:08.0

preservative free, vegan-friendly, and super easy to prepare.

2:13.9

Simply add lukewarm water to the recyclable bucket, mix, and you'll end up with a dough that

2:20.3

can last up to two weeks in the fridge.

2:23.5

And this gives you complete flexibility to make a variety of baked goods.

2:28.6

You can make garlic knots, pizza, cinnamon buns, breadsticks, pretzels, bagels, gnawn, donuts, and there's even more

...

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