Hey, everyone. I hope this podcast finds you doing well, wherever you are in the world.

Thank you, as always for being here.

Welcome to the Pillars podcast. I am your host Dylan Bowman and today we're going deep on one of

the great trail running institutions of our lifetime or at least of the last decade.

That of course is the great I run far.com. My guest is the one and only

Mr. Brian Powell, the founder and editor-in-chief of Ironfar. And after an entire career of me

being the guest of both pre- and post-race interviews hosted by Brian, he was gracious enough to let me turn the tables on him

and share a little bit about the I-Run far journey

as they emerge into a very exciting new chapter as a business

and as a key voice in the worldwide trail- community, you may remember that back in January,

Ironfar announced that they had been acquired by the All Gear Group, part of the Lola Digital Media

Family, a move that has big implications for the future of Ironfar, and by extension for the future of our little sport.

I was really intrigued by the news at the time. I reached out to Brian and Megan to see if I could

host a conversation to explore what this new chapter meant for them personally and for

Ironfar in general. And Brian promised as the gentleman that he

is to come on just as soon as it made sense and just as soon as he could share more. So here we are

six months later to do just that. Of course, we focus the discussion on the present and future of I Run Far, but we also talk a lot about the humble beginnings of the site.

As Brian's personal blog, we talk about the leap of faith that Brian took to leave his corporate law gig to pursue this passion project full time.

We talk about his advice for other toiling

entrepreneurs, much like myself, trying to make a side hustle into their life's work. And we talk

about a lot more. I really enjoyed this one. I hope you guys will too. Before we get to it, I just

want to reinforce that this show is an extension of the Pillars mobile app

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