Brian Halligan: Building HubSpot into a Multi-Billion Dollar Company
The Knowledge Project
Shane Parrish
4.7 • 2.9K Ratings
🗓️ 6 August 2024
⏱️ 62 minutes
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| 0:00.0 | If I put 10 calories and try to improve the feature, I get like a thousand out. And so I'm more paid attention to the features and tried to get better at the features. And this took me a while to figure this out. And over time, just tried to hire people around my weaknesses. And I have plenty of them. I really looked at hiring the best I could in the areas where I was weak, rather than trying |
| 0:20.9 | to become an expert at it. And I'll give you one area. And for years, I was convinced that |
| 0:24.9 | great product designer. I'm not. I just don't have that genetic code. I was actually quite bad |
| 0:30.6 | at it. It took a while before that feedback sort of hit me between the eyes and started hiring |
| 0:36.4 | people really good at it and |
| 0:37.7 | enabling me to let go of it. |
| 0:46.8 | Welcome to the Knowledge Project. I'm your host, Shane Parrish. In a world where knowledge |
| 0:51.5 | is power, this podcast is your toolkit for mastering the best of what other people have already figured out. |
| 0:57.3 | If you're listening to this, it means you're not a supporting member. Members get early access to episodes, |
| 1:02.7 | my personal reflections at the end of episodes, which a lot of people say is quickly becoming their favorite part. |
| 1:08.7 | No ads, exclusive content, hand-edited transcripts, |
| 1:12.4 | and so much more. Check out the link in the show notes for more information. |
| 1:16.9 | My guest today is Brian Halligan. Brian reshaped the way that we think about marketing, |
| 1:21.6 | sales, and customer service. With his co-founding of HubSpot in 2006, he pioneered the |
| 1:27.4 | concept of inbound marketing, |
| 1:29.5 | emphasizing the importance of creating valuable content to attract customers naturally. |
| 1:34.3 | Under his leadership, HubSpot has grown from a startup to a publicly traded company and a global |
| 1:39.4 | leader in the industry, empowering millions of businesses to grow better. |
| 1:44.5 | I first met Brian at a Sequoia conference where we both spoke. |
| 1:48.6 | In the conversation, we talk about the phases of a CEO from startup to IPO and how the |
| 1:54.6 | skills change, why interviews are a terrible predictor of on-the-job success and what you can |
| 1:59.9 | do about it, why hiring panels are flawed. |
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