Hey, what's up everybody? This is Russell Brunson and welcome back to the Marketing

Secrets podcast. All right. So today I got something really cool for you. Recently, I got

interviewed by Ian Stanley. If you don't know him, he is a really good marketer, some really

fun offers. In fact, the first time I ever saw him, there was an offer he had for, it was one of those

survival straws that you can, you know, if the world's coming to end, you can drink these straws and it'll filter your water.

And the ad was him like downtown New York walking to the most disgusting bathroom of all

time.

And he got down into the toilet himself and drank out of his survival straw out of a New York

toilet.

It was the most amazing video offer of all time.

So that's why I first saw him and I've been following him

for years. He wrote a really good book called, he's called Confessions of an Advertising Hitman,

which is really good as well. Anyway, just a really cool marketer who happened to move to Boise, Idaho.

And lives here now, he's got a team and they're creating amazing offers and products and doing

cool stuff. And anyway, we always joke that our goal is to get all of the, all the big marketers

and funnel builders to move to Boise.

So we're working on getting all y'all to come move out here.

But Ian's out here.

I'm out here.

Obviously, I run my masterminds and stuff, and he runs his here as well.

So, yeah, a lot of cool people come to Boise because what Ian's doing what I'm trying to do.

And so, anyway, the other day he asked me if I would come speak at one of the virtual events that he was doing.

...