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Cubicle to CEO

Bonus: Is It A Strategy Or Mindset Problem? How To Identify What’s Stopping Your Business From Scaling

Cubicle to CEO

Ellen Yin

Business, Marketing, Entrepreneurship

5.0580 Ratings

🗓️ 15 January 2025

⏱️ 44 minutes

🧾️ Download transcript

Summary

It can be difficult to locate the leak in your business. Does scaling require a new strategy? Or does it require you doing mindset work to determine the real issues holding your business back? Today, expert scaling strategist, Celi Arias, shares her no-nonsense approach to helping entrepreneurs scale their businesses in a way that fits their lives. Access the transcript of this episode HERE: https://otter.ai/u/eiLo3G-5nusBg50kSj-zkYMUuKY?utm_source=copy_url Connect with Celi: www.grownassbusiness.com  https://www.instagram.com/celigrowsbusiness  https://www.youtube.com/@celigrowsbusiness/videos Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Join our C-Suite membership to get bonus episodes on our private podcast! Check out everything our members get at https://ellenyin.com/csuite Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

The following is a sponsored episode.

0:09.0

Hello, friends.

0:10.2

Welcome back to the show.

0:11.4

I'm super excited to be joined today by Sally Arias, a scaling expert and strategist who

0:17.3

has had a 25-year track record of founding, coaching other businesses, and scaling her own

0:23.7

seven-figure business. Sally, welcome to the show. Hi. Thanks for having me. So for our listeners

0:29.4

who are new to you, I would love for you to give a quick introduction to who you are before we

0:34.7

dive into your grown-ass business framework. And I know we had a

0:39.3

conversation prior to recording around, you know, 2025 seeming to be a season of a lot of

0:45.2

changes and and pivots and how scaling really is so personal and requires that, that personalized

0:52.3

lens. So we'll get into all of that. But first, tell us a little bit more about you and your company.

0:58.5

Yes, absolutely.

1:00.2

Well, I have been an entrepreneur since I was about 11 years old.

1:04.5

And I find that most entrepreneurs probably have some kind of story where they can remember

1:09.3

as a kid wanting to fix something or

1:12.9

solve a problem or do something differently. So if that's you, you probably were always an

1:18.3

entrepreneur and you can just give yourself permission to be so and enjoy your life. But I have

1:23.4

been either founding businesses or I've been a C-O-O-to-tech startups. I've been a marketing director. I've been a head of sales and then a head

1:32.0

coach for a coaching company before founding my own framework, the grown ass business framework.

1:37.6

Because people ask me like, why did you do that? And why did you build it? And I was like,

1:41.4

well, it's founded on 20 years of mistakes.

1:51.5

So you're welcome. I hope to help you avoid 20 years of mistakes in business. But also, I found somewhere along the journey of coaching entrepreneurs for about seven or eight years

...

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