Bonus: Hosting an Event? Our Pop-Up Community Playbook To Elevate the Attendee Experience

Cubicle to CEO

Ellen Yin

Entrepreneurship, Business, Marketing

5.0 • 580 Ratings

🗓️ 8 October 2025

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Try Kajabi Communities for free for 30 days: cubicletoceo.co/kajabi What if the real magic of your event didn’t happen at the event — but in the months before and after it? That’s exactly what happened when we built a private pop-up community inside Kajabi for our 200-person event this past September, Bloom Together. By launching the community as soon as tickets opened and keeping it open for a month post-event, we turned a one-day experience into a months-long season of connection—leading to a near-perfect show-up rate and stronger attendee engagement. Inside this episode, we’re sharing the full playbook behind this pop-up success, including: How we used this private community to market to ticketholders and reaffirm their purchase The 4-channel structure that streamlined communication and built excitement And the post-event strategies that kept the momentum going If you’re hosting an event soon, this episode will show you how to extend the magic — and the ROI — of your attendee experience. Our episode with Teri Yu, creator of Kajabi Communities (Vibely): https://open.spotify.com/episode/7dKxHHa4u7WU38SgpSdmAq?si=oy8ys0mLS_O6vH_rVhKjZA Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	AI is incredible. They can teach you how to fry an egg and even write a poem, pirate style.
0:07.0	But it knows nothing about your work. Slackbot is different. It doesn't just know the facts.
0:14.0	It knows your schedule. It can turn a brainstorm into a brief and it doesn't need to be taught.
0:20.0	Because Slackbot isn't just another
0:22.4	AI. It's AI that knows your work as well as you do. Visit Slack.com forward slash meet Slackbot
0:28.8	to learn more. Hey CEOs, welcome back to the show. It's your host, Ellen Yin. It has been a hot minute since I have
0:41.1	recorded a behind the scenes solo episode talking about something we've implemented recently in our
0:47.9	business, Cubicle to CEO. So I'm really excited to sit down with you all today and chat about
0:53.3	a topic that really
0:55.3	became my personality for like half of 2025.
0:58.8	In case you've missed out on all of the social recaps, we recently hosted a 200-person
1:05.4	sold-out event here in Oregon.
1:08.6	It was called Bloom Together.
1:10.4	I described it as a garden party,
1:13.1	Swaree meets mini business conference. It was like a half-day event. We had an incredible panel
1:19.2	of founders as well as a fireside chat with Malora Hardin. Anyways, if you've been on our social,
1:25.6	you've seen the recap.
1:27.8	But the premise of today's conversation centers around this.
1:33.1	Most events go silent once you buy your ticket.
1:35.9	We've all experienced that, right?
1:37.0	You don't hear peep until the week of the event, maybe even the day before the event.
1:41.5	But if you're hosting an event, what if you could extend the magic
	...

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