And you're absolutely right. It's a much more compelling case to be able to go into an insurer and say, we can help you double the size of your business or more.

Welcome to the Instech London podcast. Matthew Grant here. And this week we have my interview with Bobraville, CEO and founder of

Predicat. Now, despite the explosion in insurance tech startups in the last few years, aside from

cyber, there are still very few out there with credible offerings for tackling the intangible risks

that today represent a far greater value of a company's assets

than physical assets. I've known Rob since Predicate was founded in 2011 as a spin-out

of the RAND organization and since then they've built out one of the most credible models

for emerging risks and are working with some of the largest insurers. They've got offices in

California and in

London and at the time of this recording, Predicate is in the third cohort of the Lloyd's Lab. And like

everyone else I've spoken to, seems to be having a very successful time there. Bob's calling

him by phone, so a bit of crackling in places, but some great insights into how to build a liability model.

Bob, welcome to the Instead London podcast. You are often over in London, but we're actually talking whilst you're in California, although I've got to say, it just sound like you're in

the next door room. So it's the joys of transatlantic communications.

Well, it's a pleasure to be here.

Thank you for arranging this.

Great.

Well, we've known each other, I think about eight years, probably even before you started

Predicate back in 2012.

So your CEO, I'm going to hear a little bit about what you're doing with liability modeling,

and you're also now on the cohort at Lloyds.

But could you just give a little bit of background for people that don't know you

...