Bo & Marrow - Good for you Bone Broth Prepared with Love

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 24 May 2020

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this Part 2 of this Feature, Diane Huynh, Co-Founder of Bo & Marrow, shares some great entrepreneurial advice as well as the inside story of building a bone broth brand made with high-quality ingredients and prepared the old-fashioned way.

In part 2, Diane discusses How COVID has affected Bo and Marrow, How bone broth is good for immunity, Why they own their own food facility, How they solved their packaging issues, How their bone broth is made, Why her parents were ashamed and then proud of her, New products and the future of Bo and Marrow, How she solved the entrepreneur's follow-through dilemma, Diane's entrepreneurial advice and so much more.

Join us while Ramon Vela interviews Diane in Part 2 of this episode and listen to her share the inside story of his brand.

For more on Bo & Marrow visit: https://boandmarrow.com/

Justuno - justuno.com/ramon
Pattern89 - pattern89.com/pod
Retention Science - RetentionScience.com

Transcript

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0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce
0:10.9	podcast, and he's not your average host.
0:14.5	This is The Story of a Brand with your host, Ramon Vela.
0:22.4	I think during these times, because of the benefits of bone broth, people are wanting to consume it.
0:33.1	And, you know, bone broth is really good for the immunity, right?
0:38.1	So at this time, it's really important to take care of ourselves, to care of our bodies.
0:43.8	So, you know, bone broth has the protein, the collagen.
0:47.8	It's so good for the immunity.
0:49.6	And it's also really good for the elderly, too, because it's packed full of nutrients. And it's just really good for the elderly too because it's packed full of nutrients and it's
0:55.7	it's just such a nourishing food.
1:01.5	And so yeah, we have just been hit with so many purchase orders in the last week that we
1:07.1	barely can keep up.
1:09.6	That's with our wholesale channel, right?
1:12.1	So we have two sales channel.
1:13.7	We sell to grocery stores.
1:15.6	And then we also have an e-commerce.
1:18.8	So I decided two weeks ago in order to help out with our community
1:25.3	and to provide bone broths to people, I decided to lower the price
1:31.0	so that it could be more attainable for people. And our e-commerce is also getting really busy as well
1:40.5	because of the price reduction.
1:48.4	If you're nervous about your online business right now, consider this.
1:52.0	There's no better time to make the most of your website traffic.
	...

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