Bizzy Coffee - Turning an Idea into Great-Tasting Cold Brew Coffee

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 2 September 2020

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In the second part of this Feature, Alex French, Founder & CEO of Bizzy Coffee, shares how the journey of building Bizzy is like none other. Hurdle after hurdle, the founders have never allowed the idea of failure to get to them as French says “you don’t fail until you quit.” Listen in to hear the inspiring story of what it truly means to have a vision and struggle and make it become a reality. Here's the rest of the story.

In part two, Alex discusses Earning funding and validation; Raising capital in a struggling business; Creating a story for the consumer then making that story accessible; Pulling out of grocery and moving onto Amazon; COVID growth; Perfecting the blend; Learning from failure; Different brews and packs; Juicing up revenue on Amazon; Advice for Entrepreneurs; And so much more.

Join us while Ramon Vela interviews Alex in Part 2 of this episode and listen to him share the inside story of a brand.

For more on Bizzy Coffee visit: https://www.bizzycoffee.com/

Klaviyo - https://www.klaviyo.com/
Retention Science - RetentionScience.com

Transcript

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0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce
0:10.9	podcast, and he's not your average host. This is The Story of a Brand with your host, Ramon
0:18.4	Vela.
0:21.5	Yeah, a lot of it probably is ego.
0:24.4	I think for better or worse, right, I was at General Mills.
0:29.0	I was in that venture capital space.
0:31.7	And so I did not want to fail.
0:35.6	I just couldn't fail.
0:37.7	You know, I couldn't face my coworkers.
0:39.8	I saw them at trade shows.
0:41.3	I see them on LinkedIn.
0:42.4	Everyone was cheering me on.
0:44.7	And, you know, so there's that piece.
0:46.4	And then, you know, we touched on it earlier on doing these 24-hour races and Iron Man.
0:51.3	And I just have a fundamental belief that you don't fail until you quit. And,
0:57.4	you know, at busy, we just, it's quitting is not an option. There's always a solution and it may be
1:03.3	difficult and you may have to sacrifice a little bit, but you will make it through as long as you
1:08.3	don't give up. And so those two things really propelled us to
1:11.8	just keep going forward, you know, left foot, right foot until you get to where you need to go.
1:21.2	What do fast growing direct to consumer brands like Brooke Lennon, Chubbies, and Hint have in common?
1:27.1	They all grow with Clavio.
1:29.7	Clavio is the ultimate marketing platform for e-commerce brands. It gives you everything you need to
	...

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