Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce

podcast, and he's not your average host. This is The Story of a Brand with your host, Ramon

Vela.

You know, it was probably the toughest decision we ever made because Andrew and I both really enjoyed our careers.

You know, I was doing venture capital in the food industry, which is so cool.

And Andrew was doing research and development engineering in the medical device industry. So we both

had really good jobs and we were kind of on a pretty good trajectory from a career standpoint.

But at least from my perspective, everyone that knew me knew, like I'm an entrepreneur through

and through. It's just who I am. It's my personality. And I think everyone was excited that

we got in. But I, you know, the people that were closest to me certainly were kind of thinking,

like, what the hell are you doing? Like, you have this sweet job and you're going to go do what?

So, you know, I'd say that there was definitely a little bit of like, why are you doing it? But

nobody really said, like, you are you doing it? But nobody really

said like, you're throwing your life away. And, you know, I think it certainly helped, at least

for us to make the decision and then to kind of justify it to our support group is like, hey,

these people are investing money. And it's not like we're just quitting our jobs to live on the street.

You know, we got into this kind of semi-prominent accelerator and they gave us a million

dollar valuation.

And, you know, it felt pretty good to be able to say that, but it was a very, very difficult

decision.

And Andrew and I basically had to make it in about 24 hours if we were going to do it or not.

So it was tough, but I think we looked at it like the regret of not doing it was felt worse than the regret of doing it and failing.

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