Biology's Lessons for Business
Science Talk
Scientific American
4.2 • 644 Ratings
🗓️ 21 March 2017
⏱️ 21 minutes
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| 0:27.8 | slash UK slash AI for people. Welcome to Scientific American Science Talk posted on March 21st, |
| 0:35.4 | 2017. I'm Steve Murski. Can biology teach us anything about how to survive |
| 0:41.0 | in the business world? On March 17th, an essay appeared on the Scientific American website, |
| 0:46.5 | making the case that, quote, biological systems offer valuable lessons on how to manage |
| 0:51.2 | under extreme uncertainty. And these are some uncertain times, all right. |
| 0:56.4 | The authors of the article, |
| 0:57.7 | Building a Resilient Business, inspired by Biology, |
| 1:01.4 | are Martin K. Reeves and Simon Levin. |
| 1:04.5 | I spoke to them by phone. |
| 1:07.9 | Martin, can you tell us a little bit about who you are and what your day job is? |
| 1:14.1 | So I'm Martin Reeves. I'm a senior partner with the Boston Consulting Group. |
| 1:17.8 | I run something called the BCG Henderson Institute, which is our think tank for new approaches to strategy and management, borrowing and developing ideas from beyond business and in this case |
| 1:29.6 | from the sciences and simon i'm the professor at princeton university in ecology and evolutionary |
| 1:36.0 | biology my phd is in mathematics and i've been interested for more than a half a century |
| 1:42.1 | in applying that mathematics to solving problems of the world. |
| 1:47.3 | I began applying it to problems in biology and still do that, and ecology and evolutionary biology. |
| 1:54.8 | And I hooked up with Martin five or six years ago, and we meet about once a month to talk about issues of common |
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