Bestowe Gifting - Love, Celebrate, Gift
The Story of a Brand
Ramon Vela
5 • 145 Ratings
🗓️ 13 January 2022
⏱️ 34 minutes
🧾️ Download transcript
Summary
**This episode is brought to you by MuteSix and Sendlane**
“Giving gifts is important” that's the reminder from Bestowe Gifting to people and corporations. In part 2, Catherine Weis, Founder of Bestowe Gifting, says that giving gifts reminds people that someone is looking out for them.
Since her childhood, Catherine has been into artisanship. According to her, Artisans gravitate towards visual mediums like Pinterest and Instagram, so they also have a featured artisan page on their site.
She partners with event planners and companies like Forbes, Google, Netflix, and others. They provide gifting services for baby showers, weddings, homes, holidays, wellness, thank you’s, and employees.
She discusses:
* Traits she looks for in Artisans
* What artisans gravitate towards
* Their artisan page
* Their custom gifting service
* Partnership with event planners
* Bestowe Gifting's collection
* Being sustainable
Join Ramon Vela and Catherine Weis as they break down the inside story on The Story of a Brand.
For more on Bestowe Gifting, visit: https://bestowegifting.com/
Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.
*
OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.
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They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
They're currently offering listeners a FREE omnichannel marketing audit.
Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.
The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand
*
This episode is also brought to you by Sendlane.
If all DTC companies were forced to turn off Facebook ads, they'd be dead on arrival. Why is that?
They over-invest in paid acquisition and under-invest in retention.
Luckily, Sendlane makes it easy to solve this problem. Sendlane is an E-Commerce Customer Experience Platform helping hundreds of DTC brands to tighten their existing customer relationships.
Sendlane automates personalized customer experiences through Welcome and Abandoned Cart workflows, SMS, Deep Data Integrations with Shopify and WooCommerce, multi-store functionality, and much more.
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Curious about how Sendlane can help your DTC brand grow? Schedule a demo with a Specialist. Visit https://www.sendlane.com/story
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Recorded at MuteSix Studios. |
| 0:07.0 | This is not your average entrepreneur or e-commerce podcast. |
| 0:11.0 | And he's not your average host. |
| 0:14.0 | This is the story of a brand with your host, Ramon Vela. |
| 0:27.3 | So, you know, when I started the business being that I never did this before I mean I've been in the field the creative field for a while we |
| 0:32.9 | really started with our ready to shift gifts so we weren't doing customized |
| 0:37.1 | gifting in such |
| 0:40.3 | large quantities at the time. It was about showing people, you know, showing people what we had, |
| 0:46.3 | what we could do. So we studied our competitors and of course we already had an idea because we're most of what we're |
| 0:58.8 | doing as occasion-based we're always reminding people that giving gifts is important like do it |
| 1:06.0 | throughout the year anytime because sending a gift to somebody especially especially like during COVID, it was like a care |
| 1:13.2 | package just to show somebody that there's somebody else out there thinking of them. |
| 1:20.8 | If all DDC companies were forced to turn off their Facebook ads, they'd be dead on arrival. |
| 1:26.8 | Why is that? Well, they overinvest in |
| 1:29.2 | paid acquisition and underinvest and retention. Luckily, Sendlane makes it easy to solve this |
| 1:35.7 | problem. Sendlane is an e-commerce customer experience platform helping hundreds of DTC brands |
| 1:40.6 | to tighten their existing customer relationships. |
| 1:48.6 | San Lane automates personalized customer experiences through welcome and abandoning cart workflows, |
| 1:55.2 | SMS, deep data integrations with Shopify and WooCommerce, multi-store functionality, and much more. |
| 1:58.8 | Plus, they don't stand for lazy customer support. Their San Diego-based team has an average, get this, one-minute response time from a live |
| 2:05.5 | human, making sure you never get stuck in a chat queue ever again. |
| 2:10.5 | Curious about how Sendlane can help your D-to-C brand grow? |
... |
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