I'm really excited with today's guest, Ben Smith. I'm actually meeting for the first time. I was just saying to him off

Carb been a big fan for years. Ben is one of the most important media voices of our time.

He's written for the Daily News, the Wall Street Journal, Politico, was the New York Times Media Columnist, probably best

known being the editor-in-chief of Buzzfeed, causing all kinds of problems over there.

He's recently launched a new news company we're going to talk about Semaphore.

I think it's great we're going to talk about it.

He's got a new book coming out next month.

Traffic genius rivalry delusion in the billion dollar race to go viral.

Welcome, sir.

Thanks for having me down a via the

admiration's mutual from afar. Well I'll tell you I'll tell you where I

really said this is my kind of guy where I'm going to go back to a New York

magazine article a couple of months a couple of years ago and this is

a way some of your cohorts these are people that like you described you.

Puckish Chaos Asian is how Charlie Worsall describes this former BuzzFeed news boss.

He loves to make chaos. Katie Notatopoulos, a

Buzzfeed reporter. Smith is a constant desire to stir shit another one-time

colleague. And finally, Saeed Jones put it this way of BuzzFeed editor.

Ben is a messy bitch who lives for drama.

I'm sold, I'm reading anything you're writing at this point.

Yeah, thank you for the kind words.

And I thought those were descriptions were pretty accurate.

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