Behind The Pursuit: Pursuit United Private Select

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9 • 866 Ratings

🗓️ 10 November 2023

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

Subscribe to Behind The Pursuit: From Bourbon to Brand Pursuit United Private Selection is here. We previously talked with Kenny about turning the warehouse into a functioning distillery, but now that we’re up and running it is time to get liquid to lips. On today’s episode both Kenny and Ryan are on discussing what the PUPS program looks like for stores and groups as well as in-person experiences and what you may expect. We hit on: What was the genesis in how you started thinking about a private selection process? With your model of sourcing for Pursuit United with the different states and mash bills, how did that fold into the PUPS concept? We initially talked about doing a micro batch program for barrel selection, what were some of the flaws in this system which made you pivot to something different? Will there be offerings for both full barrel selection as well as a bottle-your-own experience? After your first in-person selection/tasting, did you identify things that you know you’ll need to change or do differently in the future? and much more. For questions or topic requests on upcoming episodes, email us at [email protected].

Transcript

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0:00.0	Hey everyone, it's Kenny here, and we're taking a week off from this week in bourbon because I've been in Chicago for a conference, but here's another exciting episode of Behind the Pursuit from Bourbon to Brand, the other podcast where we talk about what it's like to build a bourbon company. And in this episode, we talk about our new private barrel selection program for Pursuit Spirits called
0:21.1	the Pursuit United Private Select. So if you're a retailer, a whiskey group, or maybe you're just
0:26.4	an everyday consumer, and you've got a few buddies and you want to buy your own barrel, well,
0:31.1	we've got an opportunity for you now as well. I'm excited about this because it's something
0:35.7	very new to the industry, and we are creating a unique barrel for everyone.
0:40.7	So remember, if you like this episode, subscribe to Behind the Pursuit on every podcast platform,
0:46.2	and if you want your own barrel, send me a message, Kenny at pursuit spirits.com.
0:51.6	Cheers.
0:53.4	Get Bourbon Strong with Gibb 270.
0:56.2	Join the 50-for-50 raffle to support Feeding America, Kentucky's Heartland.
1:00.3	For just $50, you could win one of 50 amazing bourbon prizes,
1:04.5	including rare bottles like a double eagle very rare 20-year,
1:07.7	an eight-bottle blanton set, and a six-bottle weller rainbow vertical. Get your tickets by November 27th at give-270.org. Hurry, only 3,000 tickets are available.
1:17.1	Charitable gaming license, ORG 002703.
1:21.1	Hey, everyone, it's Kenny here. And when you listen to Ryan and I on Whiskey Quikis,
1:25.4	we're talking about tasty notes such as vanilla and caramel,
1:28.7	toasted oak, and baking spice, and you're probably wondering, well, why am I not getting these notes?
1:33.4	And here's the thing, your nose is the key to unlocking those flavors. And nose your bourbon
1:38.3	has created an incredible training kit using real ingredients and nothing synthetic. And these kits
1:43.4	make perfect gifts for any bourbon love in your life,
1:45.9	or you can finally treat yourself and understand what you've been missing when you're listening
1:50.6	to our episodes as well.
	...

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