You're listening to the Creating a Brand podcast where we deliver weekly masterclass interviews on topics to help you make your first or next step in business the right one.

I'm your host, Alex San Felipe. Would you consider yourself to be the most captivating person in the room at a

networking event that you attend? Most of us would answer this question with a no way or I'm so

weird in those social situations, right? Today's guest is recovering awkward person, her words,

not mine. Vanessa Van Edwards. She is the CEO of the Science of People.com and she's also the author of the bestselling book, Captivate.

And she's going to teach us all about the science behind winning with people and becoming captivating.

I have to say that as an extrovert that loves being around people. I was blown away with what I learned from Vanessa's research and science behind people.

With that said, here is my conversation about becoming the most captivating person in the

room with Vanessa Van Edwards.

Vanessa, welcome to the Creating a Brand podcast.

So excited to have you with us today.

Oh, thanks so much for having me. Yes. Now, I love your book. We've talked to this offline. Your book is incredible. Thank you. And now, obviously, if you wrote a book on the science of people winning with people, if this is something that you've actually written, clearly you are a major extrovert. You were extremely

popular throughout school. People have always loved you in the workplace. Can you talk about that for a

minute? Sure. So I am actually a recovering awkward person. Uh-oh. Yeah. And the funny thing is, I was,

I always felt like I went into meetings or classrooms or parties and everyone

else had gotten this written rulebook of conversation and socializing and being cool that I just

missed like I just felt like I was not given this book and when I set out to find resources

and read everything from Dale Carnegie to Caldini,

I mean, everything I got my hands on, I realized that most of the social skills books out there

were written by extroverts.

And if you're not an extrovert, if you're an introvert or an ambivert, and an

ambivert is actually the majority of the population, they're in between introvert and extrovert. There are very few actual by the textbook extroverts. If you're an

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