Miss Chelsea Gardner, oh, queen, oh, queen of social media.

How are you doing today?

I'm good.

How are you?

Well, so let's talk Facebook ads today.

Let's do it. Let's do it. Is it a good topic i i love talking about facebook ads and and i in facebook ads and instagram i guess all the same thing about and i know you

work with a lot of different social media is uh is that really the elephant in the room still is Facebook

and Instagram ads? Is that kind of the 95% of it kind of thing? Yeah, I think so. I mean,

Facebook, so yeah, whenever we say Facebook ads, you can cross-promote. So meta-ads are going to go

to Facebook and Instagram. And honestly, I find that still is kind of the king of advertising at the least amount of cost.

Yeah.

And I think that's, I think that's kind of where our crowd is as a general rule, I think.

You know, I know like TikTok, obviously

has, uh, has been on everybody's, uh, not everybody's, but has been on the front page, uh,

for a lot of different reasons, you know, some of them good and some of them may be challenging,

perhaps, who knows. Right. But I, I, I still, I still see TikTok as a place to be entertained and not really educated per se.

It's more of I'm laying in bed, getting right, go to sleep and let me watch something funny

that'll, right?

Like, am I off on that?

Or do you, is that the case or is it changed?

That's, I mean, honestly, that's kind of what I see too.

And especially in the loan officer space, just who your ideal target audience is is going to be more on the, what actually what I have found is on Facebook primarily.

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