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Becca Millstein: Fishwife Tinned Seafood Co’s CEO and Co-Founder

Second Life

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.73K Ratings

🗓️ 3 April 2023

⏱️ 50 minutes

🧾️ Download transcript

Summary

Chances are you’ve seen Fishwife Tinned Seafood Co’s delightful boxes of smoked trout or Cantabrian anchovies grace your Instagram feed or even on the shelves of your local Whole Foods. By now, everyone from Food & Wine to Vogue has written about the sustainably sourced phenomenon, and the internet is well aware that hot girls eat tinned fish. But back before CEO and Co-Founder Becca Millstein was bringing the vibrancy of conservas culture to American tables, she was working within the music industry. After starting her career in the infamous mailroom at talent agency ICM, she worked at Atlantic Records specializing in music brand partnerships and artist marketing.

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Transcript

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0:00.0

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1:03.0

This product is not intended to diagnose, treat, cure or prevent any disease.

1:10.0

Hi everyone, I'm Hillary Kerr, the co-founder and chief content officer of Who Up Where.

1:21.0

And this is Second Life, a podcast spotlighting women who have truly inspiring careers.

1:28.0

We're talking about their work journeys, what they've learned from the process of setting aside their doubts or fears,

1:35.0

and what happens when they embark on their Second Life.

1:38.0

Today, I'm speaking with the founder and CEO of FishWife, Beckham Millstein, available today online at specialty grocers and through national distributors like Whole Foods.

1:51.0

You've likely either stocked up on the brand's tasty tin fish yourself or at least stumbled upon their joyful, maximalist branding whilst scrolling on your Instagram feed.

2:03.0

Either way, it's undeniable that FishWife's assortment of ethically sourced, premium smoked rainbow trout, albacortuna, Atlantic salmon and, most recently, anchovies, have taken on a serious life of its own.

2:18.0

Since launching in 2020, Becca has been bringing the vibrance of Spanish and Portuguese tin fish culture to the North American table,

2:27.0

sourcing exclusively from responsibly managed fisheries and aquaculture farms.

2:32.0

FishWife has not only been covered by food and wine and the New York Times, but also by publications like Faux and Vanity Fair,

2:41.0

cementing the brand's place in food culture, yes, but also the cultural zeitgeist.

2:47.0

But, back before Becca was building a tin fish empire, she was actually working in entertainment.

2:55.0

After starting her career in the mail room at the talent agency ICM, she moved over to Atlantic Records where she specialized in music brand partnerships and artist marketing.

3:05.0

It is quite the interesting pivot and I think you're really going to enjoy this one.

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