Barefoot Revolution w/ Mark Sisson, Anders Varner, Doug Larson, and Travis Mash #796
Barbell Shrugged
Doug Larson
4.7 • 2.8K Ratings
🗓️ 30 April 2025
⏱️ 65 minutes
🧾️ Download transcript
Summary
Mark Sisson, widely regarded as the forefather of the Primal/Paleo lifestyle movement, is an innovator and trendsetter in the health and fitness world. He has written several best-selling books and a number-one-ranked blog promoting ancestral living.
Mark founded Primal Kitchen foods to introduce healthful options for condiments and sauces to the marketplace for the first time. The brand grew quickly, was acquired by the Kraft-Heinz corporation in 2018, and today is a dominant player in the "better for you" food revolution.
As a lifelong athlete and former elite level marathoner and ironman triathlete, Mark has long been obsessed with optimizing foot functionality and minimizing the chronic pain, injury, and dysfunction caused by traditional athletic and active lifestyle footwear.
Mark was one of the earliest proponents of barefoot-inspired living and the minimalist shoe movement. Alas, despite owning dozens of pairs of minimalist shoes, his frustration grew at the industry’s inability to produce a functional, comfortable, good-looking minimalist shoe…
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| 0:00.0 | Mark, family this week on Barbara L. Strug, Mark Sisson is back on the show. It's been too long since we've had him on. And actually since we've had him on, he has exited out of his condiment business Primal Kitchen and is into brand new venture Paluva Shoes in the Barefoot Revolution. We're going to be digging into all of it today. |
| 0:21.9 | As always, friends, make sure you get over to rapid healthreport.com. |
| 0:25.7 | That's where Dan Garner and Dr. Andy Galpin are doing a free lab lifestyle and performance analysis, |
| 0:30.1 | and you can check that out over at rapidhealth report.com. |
| 0:33.1 | Friends, let's get into the show. |
| 0:37.1 | Welcome to Barbell Strug, Domain Warner, Doug Lars, and Coach Travis Smash. |
| 0:40.7 | Mark Sisson, the legend, man, it's been, we just calculated seven years since we've had you on the show. |
| 0:48.4 | Yeah, that's a long time. |
| 0:49.8 | Too long. |
| 0:50.9 | You, and you sold your company. |
| 0:54.0 | Yeah. I mean, you sold your company. Yeah. |
| 0:55.1 | I mean, |
| 0:55.5 | you know what it's like? |
| 0:56.3 | One thing that's super cool, |
| 0:57.9 | I do this to my kids all the time just so they think I'm cool. |
| 1:01.0 | Like when I go to the like Barnes & Noble and we go to the fitness book section, |
| 1:05.0 | I'm like, |
| 1:05.3 | I know these people. |
| 1:06.4 | These are daddy's friends. |
| 1:07.7 | And when I go to the grocery store, |
| 1:09.1 | I find your products in there and I go, Daddy's friend. |
| 1:12.2 | I do the same thing. |
... |
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