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The Influencer Podcast

Back to the Basics: What Worked and What Didn't in 2023

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 15 January 2024

⏱️ 51 minutes

🧾️ Download transcript

Summary

As we’re riding the wave of fresh beginnings this new year, I wanted to reflect on 2023 and share some of the biggest lessons I’ve learned over the many iterations of myself and my business that I’ll be bringing with me to 2024. From getting back to basics in my business to prioritizing my health, I hope these strategies and insights give you the push you need to reinvigorate your passion for both your business and your personal life. So join me as I share the strategies that worked for me and how they can work for you too - let’s make this year your best one yet! [APPLICATIONS OPEN] 🚀 Ready to take your brand to the next level? Applications are open for my 6-month Brand Mastery Mastermind starting in January 2024! If you're an experienced entrepreneur, content creator, or online coach who's crossed the 6-figure mark and is ready for 7-figure success, this opportunity is for you. KEY POINTS: - Reflecting on 2023 and stepping into the next version of yourself - How getting back to basics can reinvigorate the passion for your business - The importance of focusing on your health journey - Strategies for getting back to the basics in your business and personal life - The story of the Oak Tree: The power of going focused & deep, not wide & shallow - Exciting updates for 2024: Podcast, programs, and masterminds! QUOTABLES: "Develop an identity and stick to it, and the business, the brand, the growth, will all come.” - Julie Solomon "If 100 new clients bought your offer tonight, would you have the structure and support in place tomorrow morning to support those 100 new clients?" - Julie Solomon “Each milestone comes with responsibilities, but it also comes with the gift of prioritizing structures & systems that are going to help you stay afloat and grow.” - Julie Solomon Must Haves This Month! [KARTRA, your all in one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial. [JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER [HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life! RESOURCES: [CHOOSE JOI] Go to https://choosejoi.co/julie Use code JULIES for 20% Off including Bloodwork, Supplements and more! [EPISODE MENTION] Ep. 260 I Stopped Drinking, Lost 7 lbs, and Slept Better In Just One Month, Here's How [EPISODE MENTION] Ep. 314 How I Structure & Plan My Work Weeks (2023 Edition) [APPLICATIONS OPEN] 🚀 Ready to amplify your impact and profit? Join me in 2024 for the Brand Mastery Mastermind, a 6-month mastermind designed for experienced entrepreneurs, content creators, and online coaches aiming to elevate their brands to the pinnacle of success. Applications open in November for our 2024 cohort! - Get on the waitlist now. [FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! [FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Transcript

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0:00.0

And so for me what I'm most excited about in 2024 is less widening of the net and yes

0:06.3

shallowness of the water and more really concise directive and deep.

0:10.6

Welcome to the Influencer podcast.

0:12.6

I'm your host Julie Solomon.

0:15.2

If you found yourself here, it means you are ready to unleash the powerful visionary that lives

0:19.8

inside you, turning you into an authentic leader who creates influence, impact, and change. Let's get

0:27.1

started. Hello my friends and welcome back to another episode of the

0:30.6

Influencer podcast. Although this is not the first episode of

0:34.4

2024 in some ways it feels like the first episode of 2024 to me because

0:41.0

it's the first solo episode of this year and it's really the first time really in the last two weeks that I have done an episode that covers kind of a recap of all of the things that went down last year and what I'm really planning and

0:57.0

hoping to bring into 2024 and how all of this works together and most importantly

1:02.1

how it serves you. So I am going to just

1:05.2

dive right on today we're going to be talking really about what worked and what

1:09.1

didn't and if you have been a listener to this podcast for any amount of years. I started this

1:14.5

podcast back in 2017. I've done a lot of these annual recap episodes before and

1:19.6

so similar to past ones that's what we're going to be covering.

1:22.8

What really fell in alignment to me, what didn't, how I navigated some challenges, how I

1:27.6

navigated wins, all of that good stuff.

1:30.0

So we're going to be talking about business, but we're also going to be talking

1:32.4

about some personal stuff as well.

1:34.5

And I want to say before I really kind of share all of that, I'm going to get into what has really kind of brought me to where I am now and

1:44.4

potentially some of you listening could probably relate. So with that let's get

...

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