Author and Podcaster: Tim Ferriss

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.8 • 31.1K Ratings

🗓️ 21 December 2020

⏱️ 86 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

By the time he turned 30, Tim Ferriss had figured out how to succeed at things that many people fail at—from growing a business to dancing the tango to marketing a best-selling book. He approached these and numerous other challenges by breaking them down into manageable chunks, carefully documenting his own progress, and taking copious notes. That formula is now wrapped into a hugely successful personal brand that blends optimism with discipline and includes five books and a popular podcast.

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Transcript

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0:00.0	Hey, Prime Members, you can listen to how I built this early and ad-free on Amazon Music.
0:07.0	Download the app today.
0:09.0	New Year's is here, and with it brings the possibility of change.
0:13.0	As one behavioral scientist put it, first starts are really powerful.
0:17.0	So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small.
0:24.0	Listen to the LifeKit podcast from NPR.
0:30.0	There's a difference between persuading someone to purchase a product and debating with someone who has no intention of ever changing their mind.
0:41.0	I wasn't making that my job, which I think a lot of people do.
0:44.0	They make their job to convince the world and you shouldn't convince the world.
0:47.0	You should convince the people who match most closely to what you're providing.
0:51.0	So I came to believe really early on that it's not about the number of people who don't get it.
0:56.0	It's about the number of people who do get it.
1:02.0	From NPR, it's how I built this.
1:05.0	The show about innovators, entrepreneurs, idealists, and the stories behind the movements.
1:10.0	They built.
1:13.0	I'm Guy Raaz and on today's show, How Tim Ferris, as an entrepreneur, author, investor, and podcaster, turned himself into a multi-million dollar brand.
1:27.0	In 2007, a completely unknown writer named Tim Ferris, published in a obscure book called The Four Hour Workweek.
1:43.0	The book basically outlined how Tim escaped the nine to five grind by outsourcing most of his job to other people.
1:51.0	The small number of influential critics who even noticed the book were not charitable.
1:57.0	Wired magazine called it formulaic and that was generous compared to other reviews.
2:03.0	But none of that ever worried Tim Ferris because he had a plan.
2:08.0	He had spent nearly a year mapping out how he was going to get his book into the right hands and maybe turn it into a best seller,
	...

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