Audio Rant: Legacy in the Digital Age

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing

4.8 • 18.3K Ratings

🗓️ 14 January 2017

⏱️ 2 minutes

🔗️ Recording | iTunes | RSS

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Summary

The fact that my great, great grandchildren are going to be the ones who think I am the first person of our family tree just because of the content I’ve produced is an extremely meaningful thing and it can’t be taken lightly. How many of you can say they were impacted by their great, great grandparents? Thought so. And knowing that, I need to be the barometer for what the Vaynerchuk name carries. We’re all on the record for the rest of time so let’s make sure we act like it when we put ourselves out there.

Transcript

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0:00.0	Outside of people that have famous parents or grandparents, they are going to be everybody.
0:05.5	Everybody I'm looking at right now, they are going to be the people that their family in 100 years thinks started their family.
0:13.6	Like straight up, like I mean we are not like, I mean at this point and I'm only 40, my great great great grandchildren can probably take the first six years of their like consuming content life from like eight years old to 14 years old
0:29.2	and not consume everything I produced.
0:31.2	You know like like we are absolutely the people and I take that as a humongous responsibility that I need to set the tone for every vaner shot going forward.
0:41.8	I want to be the North Star and the barometer.
0:44.2	Not do I make more money?
0:46.7	How do I live my life? Like who are we as people? Like how do we roll?
0:51.2	How do you leave when you are gone today?
0:53.2	How do you say the next?
0:55.2	And not in a, like not in this fluff way.
1:00.2	Does anybody understand how the world works?
1:03.2	Like your great great grandchildren are going to watch every single piece of content and make like I don't know who my two grandfathers were.
1:11.2	I didn't meet them. I'm completely not impacted by them.
1:14.2	Zero.
1:15.2	Zero.
1:16.2	My mom can say, my grandfather I'd look still up to them right World War II, what they've done, but I can't really really go back and read or understand.
1:24.2	My mom can, my mom can say her dad, my grandfather, always talked in analogies and always had sayings that everybody in the small Russian town loved it.
1:33.2	And it makes me smile because I'm like, oh I have sayings. I do spiel. I quote that's what everybody follows me for.
1:39.2	You know I can do that, but you know how much cool it would be right now to go to YouTube and watch it?
1:45.2	Like that's different. Like like when my great great grandson or great great granddaughter looks at this and is like, oh I do that thing.
1:52.2	Like I see things in my uncle, my mom's brother that I do, I'm like, oh I do that.
	...

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