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The Story of a Brand

ATTN Agency - Performance Marketing Guide to the Holidays

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 10 October 2020

⏱️ 31 minutes

🧾️ Download transcript

Summary

In the first part of this Feature, Justin Buckley, Co-Founders & Partner of ATTN Agency, reveals the insider performance marketing tips that his agency uses to generate millions of dollars of revenue for his clients. He also discusses what performance marketing means to ATTN and what their commitment and goals are for their clients. In this special edition, learn what you should focus on, do, and expect for this historic holiday season. 
 
In the first part, Justin discusses: Who is ATTN Agency; What is their mission and goals for clients; What you need to do this holiday season (starts around 13:32); Why blue-chip retailers will flood the ad markets; What will the elections mean to your ad cost; Why you need to start earlier this year; The right way to discount; What another stimulus means to e-commerce; and so much more.
 
Join us while Ramon Vela interviews Justin in Part 1 of this episode and listen to them share the inside story.

For more on ATTN Agency, visit: https://www.attnagency.com/

Klaviyo -  https://www.klaviyo.com/
Retention Science - RetentionScience.com/SOB

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host.

0:14.4

This is The Story of a Brand with your host, Ramon Vela.

0:21.6

Attention agency is a digital marketing consultancy and agency.

0:25.6

We focus on performance and growth advertising for digitally native and directed consumer brands.

0:32.6

So what that means to us and to our clients is that everything we do from top to bottom is about

0:40.2

driving revenue with a focus on performance, whether that's return on ad spend or customer

0:47.4

acquisition costs depending on what the brand's goals are. But we do that through strictly

0:53.8

through paid channels.

0:55.0

So Facebook, Instagram, Snap, Pinterest, Google, Bing, Amazon, and email and SMS, as well as creative services.

1:09.0

What do fast-growing direct-to-consumer brands like Brooke Lennon, Chubbies, and Hint have in common?

1:14.9

They all grow with Clavio.

1:17.6

Clavio is the ultimate marketing platform for e-commerce brands.

1:20.7

It gives you everything you need to send memorable, branded emails, text messages, and more

1:26.0

so you can build strong relationships that keep your customers coming back.

1:30.4

And smart targeting is Clavio's superpower. It's built for creating ultra-specific audience segments

1:36.1

using unlimited data from your e-commerce store and marketing stack. That way, you can make sure that

1:42.0

the right message reaches the right person at the right time.

1:45.8

Plus, Clavio gives you all the tools to create your ideal customer experience with flexible

1:51.2

automations, predictive analytics, and more. And that's why it's trusted by more than 40,000

1:56.4

brands like Compare Beauty, Huckleberry, and Living Proof. Curious about how Clavio can help your brand grow,

2:03.3

visit clavio.com to schedule a demo with an expert today.

2:06.9

Again, that's clavio.com, K-L-A-V-I-O-O-com.

...

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