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The Story of a Brand

Army Pink - On a Mission of Peace

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 2 October 2019

⏱️ 25 minutes

🧾️ Download transcript

Summary

In this brief special episode, we interview Rosemarie Baumler, Director of Communications & Social Media for apparel brand, Army Pink
 
From time to time, we like to highlight brands making a social impact that is near and dear to our hearts and where the mission is as important as the product. In this interview, you'll learn about Army Pink's mission, how they are building support for their cause, why empowering women and young girls is critical for them, and why the future looks bright for this youthful brand. 
 
We especially like (and support) the fact that  Army Pink donates 100% of the proceeds from the Peacekeeper t-shirt to Peace Over Violence, providing safe transportation for a survivor to escape a violent relationship.
 
Show your support visit Army Pink: https://armypink.com/
 
Visit our advertiser: https://www.privy.com/cf
Visit our advertiser: https://churnbuster.io/pod
Visit our Sponsor: https://www.retentionscience.com
 

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at the Retention Science Studios.

0:08.4

This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.

0:14.9

My name is Ramon Vela, and this is the story of a brand.

0:28.2

Hey, thanks very much for joining us today.

0:30.1

This is going to be a fantastic episode.

0:34.3

However, before we begin, I have something kind of serious to talk to you about.

0:39.8

Now, did you know that on average, 15% of online credit card payments get declined?

0:45.4

Now, if you're a subscription business, this can have a huge impact on your churn rate.

0:51.5

Now, the good news is that most of this is recoverable. Churnbuster helps subscription businesses recover failed payments and reactivate those subscriptions.

0:55.3

Now, plugs right into your payment processor and resolves billing issues automatically.

0:59.9

Now, getting set up with Churnbuster takes less than five minutes, and if you're just getting

1:04.3

started, you can try out their free plan for recharge. To learn more, visitchurnbuster.io slash POD again, that's churnbuster.

1:14.0

.io slash POD. You know what stinks? It's spending all your freaking money on driving

1:20.8

traffic to your site, but only converting one or maybe two percent of them to sales. Now, this is a really

1:27.0

common problem, and fortunately, Privy is sitting out to solve this.

1:31.6

Over 300,000 loyal business owners trust Privy with list growth and increasing conversion.

1:37.1

So if you want to increase your average conversion rate, we've got a special offer for

1:41.3

the story of a brand listeners.

1:42.8

You can schedule a conversion consultation with one of their e-commerce experts for free,

1:49.1

and you can do this by going to at privy.com forward slash CF.

1:54.2

Again, that's privy.com forward slash CF.

2:00.3

Hey, everyone, this is Ramon Vela and I've got another amazing episode of the story of a brand.

...

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