Hello, everybody. This is Carl White, broadcasting from the secret headquarters here at the

Mortgage Marketing Animal slash Freedom Club. And you're listening to Loan Officer Freedom,

number one podcast in the world today for loan officers. Pretty cool to be able to say that,

Richard. But even, wait, even cooler when it cooler when you can say it and it's the truth.

It's awesome.

Yeah, it is really awesome.

It is. It is.

It's kind of cool.

So, hey, you're listening to the right episode.

If you want to hear about, how do I make sure that I'm talking to the right agents to actually get referrals.

So I thought would spend a few minutes talking about this. I'm joined a very dear friend of

mine, one of the leaders in the Freedom Club for a long, long time, Mr. Richard Smith out of

Houston, Texas. Good to see you, brother. You too. Good to see you.

Thank you. Cool. So Richard, you started doing something really cool, and we're going to tell her by that here in just a few minutes.

But, you know, the, so let's start off with what the problem is. So what's the problem when most, look, it's no secret. Referral partner marketing is the name of the game. It's so much easier. It's so much cheaper. You know, if I go Consumer Direct, as soon as I close that loan, I got to go find another one where if I go referral partner, if I get a deal from, you know, realtor Sue, I get one this week, next week, next week.

It's a, you know, it's a well instead of buying buckets of water.

Does that make sense?

Yes, definitely.

So no question.

The problem, Richard, is how do we make sure we're talking to the right agent?

So let's talk about that just for a few minutes.

Richard, if I'm saying, hey, man, I'm using scripts and I'm calling agents.

...