Are You Leveraging This New Form of Marketing? | Ep. #1178

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 22 October 2019

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1178, we ask whether you are leveraging a great new form of marketing. Mobile text messaging as a marketing tool is becoming more and more attractive and companies are seeing great results from the creative ways that it can be used. Tune in to hear how you can apply it to your strategy! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Are You Leveraging This New Form of Marketing? [00:40] The use of emojis in text message advertising. [01:37] The surprising amount of sales from mobile text messaging. [02:20] Privacy rules and the US' own version of GDPR. [03:04] E-commerce marketing through text messaging and its efficacy. [03:23] Some useful tools that we use for this task. [04:08] Using text-based marketing for reminders for scheduled calls. [04:35] That is it for today! [04:37] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Luxor Linens Jonah Hill Angels and Entrepreneurs Call Loop Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.5	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today we are going to talk about
0:57.5	There's a question for you. Are you leveraging this new form of marketing? So here's the thing. This idea came up the other day. Don't worry about
1:05.4	the sirens. Everything's okay on our front. At least Neil and I are safe. But anyway, I ordered
1:10.3	a bunch of linens from this store called Luxor Linens and they started sending me these texts and these texts are super I'm looking at the text again and it's they actually send me emoges as well so it's like hey
1:21.6	How do you want to celebrate the first day of
1:23.8	fall Eric how about a flash sale and they send me these emojies or these gifts
1:27.4	inside and it's like it's actually pretty creative it looks really cool I'm
	...

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