Are grocery stores charging you more than your neighbor?
Good Food
KCRW
4.6 • 1.1K Ratings
🗓️ 16 January 2026
⏱️ 58 minutes
🧾️ Download transcript
Summary
AI might be making your groceries more expensive.
- Reporter Eric Gardner explains how grocery stores are exploring "dynamic pricing," charging different people different prices for the same items.
- Sean Sherman, the Sioux Chef, links the natural environments, traditions, and histories of Indigenous peoples across North America in his latest cookbook.
- Krystle Hickman journeys through the world of California bees, one letter at a time.
- Jason Cheng explains why his farm, Yao Cheng Farm in Camarillo, is dropping its organic certification.
Connect with Good Food host Evan Kleiman on Substack.
Transcript
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| 0:00.0 | From KCRW, I'm Evan Kleinman, and this is good food. |
| 0:05.6 | Is your grocery bill astronomical? |
| 0:09.6 | I know mine is. |
| 0:11.3 | I can remember when a paper bag of groceries was $20. |
| 0:15.6 | Now it's about $70. |
| 0:18.0 | Yes, inflation is partly to blame, but if you have a hunch that something more insidious |
| 0:23.8 | is happening behind the scenes, you may be right. During the lead up to COVID, everyone was |
| 0:29.7 | building these kind of advanced systems to really kind of manipulate prices, but everyone was |
| 0:35.0 | afraid to do things with them. There really was this fear |
| 0:37.7 | that if you raise the price by a few pennies, people would flock to your competitors. But then COVID |
| 0:42.9 | happened, and we saw real inflation, real supply shocks come to the industry. And it taught people, |
| 0:49.7 | you know, not only can they raise prices, they can raise prices a lot more without really much |
| 0:53.6 | consequence. |
| 0:54.8 | Before he became a journalist, Eric Gardner worked in the grocery pricing industry. |
| 1:00.3 | So when he discovered that Instacart was charging different prices for the same product across |
| 1:06.0 | the platform, he took notice. The official term is dynamic pricing. In reality, it means that you might |
| 1:15.3 | have been charged more for the exact same groceries than your neighbor without ever knowing it. |
| 1:21.4 | A joint team from Consumer Reports, Groundwork Collective, and More Perfect union work together to investigate with Eric Gardner |
| 1:30.2 | taking a lead role. Hi, Eric. Hi there. Nice to be here. Good to meet you. And thank you for this work. |
| 1:37.2 | As a person who uses Instacart more frequently than I should, I feel personally attacked. |
| 1:45.9 | I think that's been kind of the general feedback that we've gotten from folks. How did you get involved in this story? |
| 1:51.4 | So this story was about a year in the making. A while back, I did a similar test around Uber |
... |
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