April King

The Primal Kitchen Podcast

Mark Sisson & Morgan Zanotti

Fitness, Entrepreneur, Sisson, Parenting, Health, Wellness, Weightloss, Primal, Paleo, Nutrition, Health & Fitness

4.4 • 717 Ratings

🗓️ 23 September 2021

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Elle Russ chats with April King - the co-founder of Better Than Provisions, a food company committed to providing convenient, nutrient-packed, guilt-free foods that taste indulgent and suit a variety of dietary styles. After spending over 2 decades on her own personal health journey, and 10 years as a Health Coach and Holistic Nutritionist, April developed a recipe for a product she couldn’t find in the marketplace. She wanted something sweet, crunchy and satisfying that was made without grains, unhealthy oils, or added sugar. In 2018, after realizing that her clients, friends, and family shared the same frustrations with finding healthy and portable food options that were also delicious, she and her husband Earl launched Better Than Provisions with their signature 5 Nut Grain-Free Granola.

USE CODE PRIMAL20 for 20% off of your first order of Better Than Provisions

Transcript

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0:00.0	Hi, it's Mark Sisson. Welcome to the Primal Blueprint Podcast, where we deliver a variety of fresh
0:07.0	content to help you live awesome. Enjoy the show. Engage with us online at marksdailyapple.com and on
0:13.5	social media and send your questions to info at primal blueprint.com. Hey, everyone, welcome back to the
0:20.4	Primal Blueprint Podcast. Today, my guest is Welcome back to the primal blueprint podcast.
0:21.8	Today, my guest is April King.
0:23.7	She is the co-founder of Better Than Provisions, a food company committed to providing
0:28.0	convenient, nutrient-pack, guilt-free foods that taste indulgent.
0:32.7	After spending two decades on her own personal health journey and 10 years as a health coach and holistic
0:38.9	nutritionist, she developed a recipe for her product she couldn't find in the marketplace.
0:44.1	And so in 2018, after realizing that her client's, friends, and family shared the same
0:48.4	frustrations with finding healthy and portable food options, she and her husband Earl
0:52.4	launched better than provisions. We're going to talk
0:54.9	today about her health journey and struggles and the wonderful ending to it, which is this
1:00.0	incredible company, and I've tried all of their products and they are delicious. So visit
1:04.5	Better Than Provisions.com. Welcome to the show. Thank you. Thanks, Elle. I appreciate being here.
1:11.8	So let's start off with something some people might be able to resonate with.
1:15.6	And why I like to start here is because you have a triumphant journey.
1:19.7	You had a lot of family and personal trauma.
1:22.6	You had a lot of drug addictions and issues.
1:26.4	So let's just talk about those early years where you really struggle.
1:30.5	Yeah.
1:32.8	Well, you know, I mean, everybody has kind of their own young life story, right?
	...

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