Apple’s AI Deal Reshuffles Rankings 6/13/24
TechCheck
CNBC
4.5 • 66 Ratings
🗓️ 13 June 2024
⏱️ 7 minutes
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| 0:00.0 | Well Apple certainly took up the AI arms race this week after unveiling its AI system Apple Intelligence and a partnership with open AI. |
| 0:07.0 | So where does that leave the other mega caps? Let's get to Geigerboosa out west who's always keeping score on today's Tech check. |
| 0:14.1 | Hi, Deirdre. |
| 0:15.1 | Always keeping score and certainly the rankings have been |
| 0:17.9 | shaken up this week, potentially putting Microsoft an early |
| 0:21.2 | winner on the backfoot. |
| 0:22.7 | And we're seeing that play out in stock action today with Apple briefly surpassing |
| 0:25.8 | Microsoft in terms of market cap. |
| 0:27.9 | A few reasons why. |
| 0:29.2 | First, new details in the Apple Open AI deal making Microsoft look more like an AI cloud |
| 0:34.8 | provider, less like an innovative AI pioneer. |
| 0:38.4 | Bloomberg reports that Apple is not paying Open AI to use Chatpte and instead believes that pushing it out to |
| 0:44.0 | its hundreds of millions of devices is of equal or greater value so Apple |
| 0:48.1 | essentially getting for free what Microsoft spent some 13 billion billion on in open AI investments and |
| 0:54.8 | diluting Microsoft's open AI advantage. |
| 0:57.3 | Now Microsoft does get some of the money it invested in open AI |
| 1:00.5 | back through credits on its Azure Cloud computing platform. |
| 1:04.1 | But it's unclear who will foot the bill in this new Apple partnership. |
| 1:07.3 | Will Open AI's Azure credits be used when Apple users call up ChatGPT? |
| 1:11.7 | Does Open AI even have enough of them or will Microsoft |
| 1:14.8 | Open AI's major backer have to ultimately subsidize this deal? |
| 1:18.6 | Microsoft declined to comment. |
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