Anthony Katz - Founder of Hyperice on Building a $700M Recovery Brand
The Casey Adams Show
Listener.com Podcast Network
4.8 • 637 Ratings
🗓️ 30 September 2024
⏱️ 60 minutes
🧾️ Download transcript
Summary
On this episode of The Casey Adams Show, I sat down with Anthony Katz, the visionary founder and CEO of Hyperice, who is on a mission to build what he calls the "Nike of recovery." Anthony’s journey is one of relentless perseverance and innovation. From being a high school history teacher and basketball coach to building a $700 million company, Anthony has revolutionized the recovery technology space with game-changing products like the Hypervolt massage gun, which led Hyperice to generate over $100 million in revenue in 2018.
Anthony's entrepreneurial story started with a simple yet impactful idea—creating a better way to ice muscles using wetsuit scraps and ice packs. His innovation caught the attention of NBA legend Kobe Bryant, who encouraged Anthony to refine the product. With Bryant's feedback, Katz pushed forward, eventually securing investments from elite athletes like LeBron James, Chris Paul, and Naomi Osaka. Today, Hyperice products are used by top athletes worldwide, from NBA stars to weekend warriors, making Anthony Katz a key player in the sports recovery industry.
Learn more about Hyperice: https://hyperice.com/
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Transcript
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| 0:00.0 | All right, welcome back to the Casey Adams show. Today, I know, why don't we do the show with the boots? |
| 0:22.4 | You know, we walked in here, Anthony, and your team suggested we could do it. |
| 0:25.4 | So first off, thank you so much for having us here today, the HQ down in Irvine. |
| 0:30.9 | It's good to get the full experience when you come. |
| 0:33.1 | Yeah, man. So, I mean, I guess just to jump right off the bat, |
| 0:36.0 | have you done an interview before in the Norma Tech boots? |
| 0:38.4 | You know, every day that I come in the office, I do Norma Tech for about an hour, 45 minutes to an hour every night, no matter what. |
| 0:44.9 | Like the way I tell people is like, every day we take a shower and that washes the outside of your body and the Norma Tech is like the shower for the inside of your body. So it's built into my routine and I never miss a day. When I go on the road, I take it. |
| 1:00.9 | But when I'm in the office, I usually do it at night before I go to bed. But on the days I play |
| 1:04.8 | basketball, usually I'll get in for about a half hour to 45 minutes when I come in the office |
| 1:08.0 | just to get like that extra pop in before the game. |
| 1:11.2 | Dude. |
| 1:12.1 | It's so great to hear. |
| 1:13.2 | I mean, I've used the Norma Tech boots a handful of times. |
| 1:15.4 | I don't have a pair myself. |
| 1:17.0 | But for people that may not know what hyperice is, I mean, I know from the context of even |
| 1:21.9 | speaking Norma Tech, this is a company you guys acquired. |
| 1:24.4 | Yeah, a couple years back, correct? |
| 1:25.8 | 2020. In 2020. |
| 1:28.8 | Take us back, man. |
| 1:32.7 | I mean, we're here at this beautiful HQ and, you know, the founding story. |
| 1:34.4 | You were a high school teacher. |
... |
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