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Marketing School - Digital Marketing and Online Marketing Tips

Andrew Wilkinson Makes $12K/Mo on Twitter Subs? #2527

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 5 August 2023

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #2527, we discuss the success story of Andrew Wilkinson and his impressive earnings of $12,000 per month through Twitter subscriptions. In our conversation, we explore Andrew's unique approach to monetizing his Twitter presence and the strategies that contributed to his remarkable achievement. Gain valuable insights into the concept of subscriptions and how content creators like Andrew have leveraged this model to build a sustainable income stream. Whether you're a content creator, social media enthusiast, or aspiring entrepreneur, this episode offers valuable lessons on innovative monetization strategies for the digital landscape. Tune in and discover how Andrew's Twitter success can inspire and inform your own creative business ventures. TIME-STAMPED SHOW NOTES: [00:00] Today’s topic: Andrew Wilkinson Makes $12K/Mo on Twitter Subs? [00:55] Subscriptions as a foundation for B2B investors. [01:43] Why you should start generating revenue from subscriptions. [02:04] How Andrew monetized his Twitter subscriptions. [02:56] Essential aspects to consider regarding subscriptions. [03:42] Feeback received from listeners about the podcast. [04:22] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Andrew Wilkinson on Twitter Andrew Wilkinson on LinkedIn Tiny WeCommerce Don’t forget to help us grow by subscribing and liking on YouTube! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

So Neil, do you know that our mutual friend, Andrew Wilkinson, makes $12,000 a month on Twitter subs?

0:05.6

I did not know that, and that's amazing, although he doesn't really need the money.

0:09.6

He doesn't. So Andrew Wilkinson, he's an investor. He has a company called Tiny,

0:13.2

they buy other companies. He also took a company called Weak Commerce Public,

0:16.7

very savvy guy, very smart guy. And so he decided to run an experiment on Twitter,

0:21.5

where he would charge $29 per sub, which is actually pretty expensive. And he's got,

0:25.9

I mean, he's got a decent following. He's like 230,000 followers or so on Twitter.

0:29.8

And what he does now, he does like private AMAs, people like to ask him about hiring CEOs,

0:34.9

people like to ask him about running a holding company, which is what he does. And he then made

0:38.9

like a slack where people are interacting in there. So what he's done is he's basically

0:43.0

created his community of 1,000 true fans. In his case, it's more than 1,000 true fans.

0:47.6

And I'm in the slack. I subscribe just for fun. Like I always like to test these things.

0:50.8

I subscribe to Mr. Beast thing, right? The $5 a month, his thing $29 a month. And so I just

0:55.8

think it's interesting because Twitter has price point. His price spends $29 a month,

1:00.3

$29 a month, just to subscribe to him on Twitter. And I think it's interesting because a couple

1:05.2

episodes ago, we talked about how YouTube has turned on creative ad sharing, right? We're revenue

1:09.6

sharing. So I think this is setting the president for a lot of B to B investor type of creators,

1:17.9

air quote. And what are your thoughts? I think it's great. It's a great monetization model. Why not

1:23.1

do it? It's a win win for both people on the social sites. And it's a win for Twitter.

1:28.9

Elon descended releasing at least on CNBC. He ended up releasing a message on Twitter,

1:33.6

but CNBC wrote an article on how we still losing money from Twitter. So why not do all these

1:38.4

experiments? Why not try to create more ways to make money? Why not try to create a win win

...

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